Director, Sales Growth & Field Performance

Position Sales Director Growth & Field Performance

Location Mississauga, Canada

Salary Range $120,000 - $150,000 CAD

Closing Date April 2nd

Overview At JLR, we are passionate about our people. They are at the heart of our business. We are committed to fostering a diverse, inclusive culture that is representative of our global customers and the society in which we live; a culture in which every one of our employees can bring their authentic self to work and reach their full potential.

Role Summary The Director, Sales Growth & Field Performance leads Canada’s national commercial functions, including sales growth strategy, production planning, sales incentives, distribution & logistics, corporate sales, pre-owned, and field sales operations. This role provides strategic and operational leadership to accelerate market performance, strengthen retailer success, and deliver a modern luxury customer experience. The position drives cross-functional alignment with Brand Directors, Marketing & PR, Financial Services, and Finance to ensure market agility, executional excellence, and sustained profitable growth.

Key Accountabilities

Lead and deliver national growth strategy across Sales Planning & Incentives, Distribution & Logistics, and Corporate Sales & Pre‑Owned, ensuring execution that directly supports revenue, profitability, and overall business targets.

Drive cross-functional alignment and accountability with Regional Managers, Brand Managers, Marketing, Financial Services, and Finance to ensure coordinated market execution and maximize sales growth.

Lead, develop, and hold accountable the national field sales growth organization, ensuring disciplined execution, consistent retailer engagement, and delivery of sales growth targets across all regions.

Develop, manage, and support functional leaders accountable for achieving commercial KPIs, operational efficiency, and continuous innovation across all workstreams.

Use data‑backed insights to improve performance, increasing sales growth, strengthening forecasts, reducing operational friction, and improving retailer ease of business.

Ensure flawless market execution of lifecycle planning, demand generation initiatives, and Go‑to‑Market strategies that directly impact sales volume and customer engagement, including new vehicle launch readiness.

Represent Canada in global and regional forums, ensuring local business needs and performance requirements influence international strategies, processes, and standards.

Qualifications

5–10 years of progressive experience within automotive OEM environments.

Proven leadership across regional management, sales operations, market strategy, and cross‑functional team leadership.

Demonstrated success collaborating with Brand Management, Marketing, and Financial Services to drive growth and innovation.

Strong understanding of retailer networks, sales planning, incentives, and customer experience (CX).

Bachelor’s degree in Business, Marketing, or related discipline.

Advanced proficiency with Tableau, Excel, PowerPoint, and performance management tools (ERP, data analytics platforms, dashboards), including systems such as SAP.

Ability to travel domestically up to 30%.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Jaguar Land Rover Canada, ULC is an equal opportunity employer.

It is the policy of JLR Canada to extend equal employment and advancement opportunities to job applicants and employees without regard to race, religion, color, national origin, sex, veteran status, marital status, sexual orientation, age, disability, or any other category protected by applicable federal, state, provincial and local laws.

If you are a job applicant and believe you may require an accommodation at any stage of the application and recruitment process for an open position with JLR Canada, please send an e‑mail request to: applyca1@jaguarlandrover.com.

This role is not eligible for Visa sponsorship.

This job posting is for an existing vacancy.

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