Integrated Campaigns and Product Development Specialist

Job Title: Integrated Campaigns and Product Development Specialist

Vacancies: This posting is for (1) new role.

Location: Toronto, ON | Ottawa, ON | Montreal, QC | Quebec City (Detailed office location information can be found by visiting this link: https://cancer.ca/en/contact-us)

Work Model: Hybrid Work Model

Salary Band: 4 ($52,000 - $63,500 CAD)

HELP SHAPE THE FUTURE OF CANCER CARE IN CANADA

The Canadian Cancer Society works tirelessly to save lives, improve lives and drive collective action against cancer. Together with patients, volunteers, donors and communities across the country, we raise funds to invest in transformative cancer research, we provide a caring support system for everyone affected by cancer and we advocate to governments to create a healthier future for all. It takes a society to take on cancer – and the Canadian Cancer Society is leading the way.

MAKING AN IMPACT
Reporting to the Senior Manager, Integrated Campaigns and Product Development, the Specialist, Integrated Campaigns and Product Development role will own and execute the go-to-market plan for national mass campaigns and various product, segment and channel testing integrations to support the Canadian Cancer Society’s five-year growth plan.

WHAT YOU’LL BE DOING:

Go-to-market campaign planning and execution

• Work closely with Senior Manager on cross-functional alignment and go-to-market project plan, timelines, readiness and launch execution requirements.
• Collaborate with Brand, Marketing, Communications and Revenue teams to define target audiences, product offers and full-funnel omnichannel promotion.
• Support the development of campaign analysis, project brief (positioning, messaging), kick-off presentations, work-back schedules, defining testing requirements, and hosting weekly project meetings to ensure all deliverables are executed on time and within budget.

Campaign and product development and launch support

• Coordinate updates to product documentation and requirements as projects evolve, ensuring accuracy, version control and alignment across teams.
• Partner with various cross functional teams on the development of product sell sheets, training decks, product presentations and analysis for new and existing products.
• Support product development and testing activities by assisting with the creation, coordination and maintenance of product briefs, product process documentation including all front-end and back-end business processes related to the product experience delivery to the donor.

Post-launch campaign and product development support

• Work closely with Senior Manager on the post campaign and product launch updates, changes, evaluations (start, stop, continue) and analysis.
• Serve as an escalation and coordination point for campaign and product issues and complaints.
• Laise with testing, donor care, and channel delivery team on issues/investigations.
• Coordinating and assisting with translating post-launch learnings into insights and inputs that support continuous optimization, efficiency and improvement.

Campaign and product lifecycle support

• Provide recommendations and insights for extensions, reformulations, and discontinuations in partnership with Senior Manager and Director.
• Support long-term campaign and product portfolio testing optimization.
• Own the accuracy and coordination of product and campaign data across internal/external teams and CRM platforms.
• Document and refine campaign and product requirements, business processes and change management plans.

Additional Responsibilities:

• Work with Senior Manager to identify and foster campaign and product partnership opportunities.
• Perform other related duties aligned with business objectives.
• Contribute to our culture of diversity, inclusion, belonging and equity (DIBE) by ensuring that all staff feel represented, valued, and heard across all aspects of their identity, including gender, age, religion, ethnicity, nationality, race, and sexuality.

QUALIFICATIONS:

• Post-secondary education in marketing, direct or digital marketing and/or digital fundraising.
• 3 to 5 years of experience with direct, digital, product marketing and/or integrated fundraising campaigns.
• Demonstrated experience supporting campaigns and product launches.
• Excellent project management/coordination, clear verbal and written communication skills; including presentation and facilitation skills.
• Experience working in a team environment with proven interpersonal skills.
• Strong analytical and problem-solving skills with the ability to troubleshoot.
• Excellent organizational skills and attention to detail are necessary attributes.
• Ability to work confidently under pressure to achieve goals, timelines, and refine processes.
• Strong computer skills, with high level of comfort working in MS Office Suite.
• Working knowledge of back-end online platforms to extract, analyze and sort data.
• Working knowledge of CRM.
• English is required, French/Bilingualism (French /English) is an asset due to the organization’s nationwide operations.
• Flexibility to perform other job requirements as assigned.

WHAT YOU CAN EXPECT FROM US:

CCS provides impactful opportunities to transform the lives of Canadians affected by cancer. We are devoted to creating an inclusive workplace that celebrates diverse experiences and skills, encouraging all qualified candidates to join us. Our inspiring culture is rooted in our core values and commitment to meaningful change:

COURAGEOUS UNITED CARING RIGOROUS

We offer a competitive salary, excellent benefits, including paid parental leave, family sick time, and health insurance—and a fulfilling work environment where your efforts make a meaningful impact daily.

COME AS YOU ARE

At CCS, we celebrate individuality and the strength of diversity. We are committed to fostering an inclusive and equitable workplace that empowers everyone. We encourage applications from all qualified candidates, including those from equity-deserving groups such as BIPOC, 2SLGBTQI+ communities, individuals with disabilities, veterans, and others who contribute to the richness of our organization. Together, we unite Canadians to shape the future of cancer care.

HOW TO APPLY:

Qualified candidates are invited to submit their resume, cover letter and salary expectations by May 25th, 2026.

We thank all candidates for their interest and advise that only those selected for an interview will be contacted.

OTHER INFORMATION:

CCS is dedicated to employment equity and encourages applications from all qualified candidates. In accordance with the local provincial Accessibility Act, accommodation will be provided as requested throughout the recruitment process. We want to make the interview process a great experience for you!

Please note that in keeping with the mandate of CCS to model and promote healthy lifestyles, employees are not permitted to smoke in or about CCS premises or while carrying out CCS business.

Privacy Disclosure

We collect your personal information through forms, by phone or in person to evaluate your candidacy for the role(s) you have applied for, to contact you regarding your candidacy, and to generate recruitment-related reports. If selected for a position at CCS the information provided will be used for the purposes of pre-employment checks and added to your employee file. We may share your personal information with third parties, including recruitment consultants, within or outside your province or territory or outside Canada to carry out the purposes identified above, or as required by law. We may contact you by mail, email, phone or text. You can exercise your right to access your information or have it corrected, unsubscribe from communications or withdraw your consent by selecting these options within the ADP system, or by contacting privacy@cancer.ca. For more information about our privacy practices, visit cancer.ca/privacy.

AI Disclosure

We are committed to transparency and, the responsible use of technology in our hiring process. Artificial intelligence (AI) tools may be used to assist with certain administrative or screening tasks; however, all hiring decisions are made by people. We review and approve AI-assisted outputs to ensure fairness, accuracy, and alignment with our values. For more information about our privacy practices, visit cancer.ca/privacy.

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