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Groupe Marcelle
Senior Brand Manager at Groupe MarcelleGroupe Marcelle • Montreal (administrative region), QC, Canada
Senior Brand Manager at Groupe Marcelle

Senior Brand Manager at Groupe Marcelle

Groupe Marcelle • Montreal (administrative region), QC, Canada
5 days ago
Job type
  • Full-time
  • Permanent
Job description
Lead marketing efforts at Groupe Marcelle as a Senior Brand Manager for the Marcelle brand. Drive strategic initiatives in a hybrid work environment to maximize brand growth potential. In this permanent full-time role, you will report to the Brand Director and be responsible for implementing annual marketing, campaign, and launch plans. Collaborate with teams including Innovation, Creative, and R&D while managing Portfolio and Communications teams for the Marcelle brand. Your impact will drive Consumer relevance and brand growth both short and long-term. Key Responsibilities: • Develop and execute 3-5 year brand strategy • Manage and lead Portfolio and Communications teams • Collaborate with cross-functional teams on marketing initiatives • Analyze consumer trends to identify growth opportunities • Deliver annual sales targets while optimizing marketing budget Requirements: • Bachelor’s Degree in Marketing or related field • 6-8 years in brand marketing or CPG industry • Experience managing 360 campaigns and product launches • Strong strategic thinking and problem-solving skills • Proficiency in Microsoft Office tools Apply your expertise in brand management and marketing strategy to make an impact at Groupe Marcelle! #J-18808-Ljbffr
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Senior Brand Manager at Groupe Marcelle • Montreal (administrative region), QC, Canada

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