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RBC
Director, AI and Digital Marketing StrategyRBC • Toronto, ON, Canada
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Director, AI and Digital Marketing Strategy

Director, AI and Digital Marketing Strategy

RBC • Toronto, ON, Canada
5 days ago
Job type
  • Full-time
Job description
Join RBC Wealth Management Canada as the Director for AI and Digital Marketing Strategy. Lead the charge in transforming advisor marketing through innovative digital channels and AI tools. In this high-impact role, you will own the digital landscape supporting advisors and counselors. Your leadership will not only drive existing strategies but also test and scale transformative solutions. You’ll work closely with cross-department teams and mentors to cultivate a forward-thinking marketing approach. Key Responsibilities: • Direct the strategy for advisor digital marketing channels • Identify and build new digital capabilities for advisors • Champion AI initiatives to revolutionize marketing efforts • Collaborate with various teams to ensure integration • Mentor a high-performing team focused on innovation Requirements: • 10-15+ years in digital marketing leadership • Expertise in enterprise marketing and digital tools • Strong knowledge of AI applications in the industry • Excellent stakeholder influencing abilities • Business-driven mindset with measurable outcomes Elevate the role of digital marketing and AI to new heights at RBC with your strategic insight and leadership. #J-18808-Ljbffr
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Director, AI and Digital Marketing Strategy • Toronto, ON, Canada

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