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AfterShip
Senior Analytics Role in MarketingAfterShip • Winnipeg, Canada
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Senior Analytics Role in Marketing

Senior Analytics Role in Marketing

AfterShip • Winnipeg, Canada
5 days ago
Job type
  • Full-time
Job description
Elevate marketing strategies with data insights as a Senior Marketing Data Analyst at AfterShip. This remote-first position focuses on optimizing marketing spend and performance across multiple channels.

As a Senior Marketing Data Analyst at AfterShip, you will possess over 7 years of analytics experience and work closely with Product Marketing Managers and sales teams. The role is integral in translating data into actionable insights that influence marketing decisions, improve customer acquisition costs (CAC), and enhance lifetime value (LTV) metrics. Your analytical skills will drive data-driven decision-making across various marketing channels.

Key Responsibilities: • Design measurement frameworks for marketing campaigns • Optimize funnels and reduce leakage in conversion paths • Create sophisticated audience segments • Define KPIs with Product Marketing for feature launches • Ensure a robust marketing data infrastructure

Requirements: • Minimum 7 years of related analytics experience • Skilled in SQL, Tableau, and web analytics tools • Understanding of regression and statistical analysis • Experienced in fast-paced B2B SaaS environments • English fluency required; Mandarin preferred

Leverage your expertise in marketing analytics to help AfterShip impact the eCommerce landscape. #J-18808-Ljbffr
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Senior Analytics Role in Marketing • Winnipeg, Canada

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