In this role, you’ll help fuel the growth of Triangle Rewards across CTC by leading creative, high‑impact registration campaigns that make it easy—and exciting—for customers to join. You’ll own incentive‑driven, always‑on, and seasonal initiatives from strategy through execution, bringing a growth mindset to everything you do.
You’ll collaborate closely with banner teams, frontline partners, and cross‑functional groups including Marketing, Digital, Analytics, Legal, and Compliance to drive measurable results—while always putting the customer first and ensuring compliant, seamless experiences across all touchpoints.
If you thrive in fast‑paced, highly collaborative roles and love turning strategy into action, this could be a great fit for you!
Registration Strategy & Campaign Planning:
Develop and execute registration growth strategies aligned to enterprise and banner priorities
Build campaign roadmaps that balance always‑on acquisition, automation, and seasonal lighthouse moments (e.g., Back to School, holidays)
Identify opportunities to improve registration conversion through incentives, channel mix, and messaging
Campaign Execution & Optimization:
Lead end‑to‑end execution of registration campaigns, including quarterly blitzes and ad‑hoc initiatives
Own always‑on programs such as registration recovery triggers and ongoing acquisition placements
Optimize campaign performance through ongoing testing, learning, and refinement
Banner & Frontline Collaboration:
Partner with banner marketing teams to develop and execute registration campaigns tailored to each banner
Work closely with frontline teams to support and reinforce registration campaigns in‑store
Create and manage frontline incentive campaigns that drive excitement, engagement, and incremental registrations
Automation & Efficiency:
Increase efficiency and scalability of campaigns through automation and trigger‑based journeys
Support development of standardized, repeatable campaign frameworks to improve speed to market
Performance Measurement & Reporting:
Track and analyze registration performance, conversion, and funnel KPIs
Use insights to inform campaign optimization and future strategy
Prepare clear summaries and updates for leadership and stakeholders
Governance & Collaboration:
Ensure all customer‑facing campaigns meet privacy, legal, and compliance requirements
Collaborate effectively with Marketing, Digital, Analytics, Technology, Legal, and Retail teams
Qualifications:
4–6+ years of experience in marketing, growth, digital acquisition, or loyalty programs
Experience executing incentive‑based, data‑driven campaigns with measurable outcomes
Strong stakeholder management and cross‑functional collaboration skills
Ability to manage multiple initiatives in a fast‑paced, matrixed environment
Preferred:
Experience in retail, loyalty, or financial services environments
Familiarity with registration, onboarding, or funnel optimization strategies
Experience working with frontline or in‑store execution models
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We’re always looking for great talent! In addition to competitive pay, we offer:
Our typical hiring range is between $27.00 per hour and $45.00 per hour. Salary decisions are also dependent on other factors such as your experience, job-related knowledge, skills and competencies, market location, industry benchmarks, internal equity and other role-specific requirements. We're committed to attracting top talent. For critical roles, the compensation offering will be reviewed to ensure alignment with market rate and conditions and the unique value you bring
This posting represents an existing vacancy within our organization.
We may use artificial intelligence tools as part of our recruitment process to assist in the initial screening of resumes. All hiring decisions, including candidate evaluation, selection, and disposition, are made by human recruiters.