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Trail Appliances Ltd.
Senior Performance Marketing LeaderTrail Appliances Ltd. • Toronto, Canada
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Senior Performance Marketing Leader

Senior Performance Marketing Leader

Trail Appliances Ltd. • Toronto, Canada
7 days ago
Job type
  • Full-time
Job description
Take the lead as a Senior Performance Marketing Leader at Trail Appliances, focusing on digital growth and optimization in a hybrid setting. Emphasize data-driven strategies for in-store and online success.

As the Head of Growth and Performance Marketing, you will steer the digital marketing efforts that drive both eCommerce and brick-and-mortar performance. This hands-on role involves collaboration across teams to enhance tracking, attribution, and overall marketing performance through advanced tactics and AI tools.

Key Responsibilities: • Oversee growth initiatives across digital paid media • Develop effective budget strategies and campaign performance metrics • Partner with analytics to ensure accurate measurement frameworks • Implement structured testing for marketing strategies • Manage external agency relationships to maximize effectiveness

Requirements: • Degree in relevant fields such as Marketing or Business • 7+ years in performance marketing roles • Expertise in Google and Meta advertising platforms • Proven success managing marketing budgets and KPIs • Exceptional communication and organizational skills

Lead innovative performance marketing at Trail Appliances, driving measurable growth and customer engagement. #J-18808-Ljbffr
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Senior Performance Marketing Leader • Toronto, Canada

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