Manager, Revenue Growth Management

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Manager, Revenue Growth Management

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Bimbo Canada

As part of the largest baking company in the world, Bimbo Canada is a leading producer and distributor of packaged fresh bread, bakery products and snacks. We produce and distribute more than 1,000 products across 18 brands Canadians know and trust, like Dempster's®, Villaggio®, POM®, Bon Matin®, Stonemill®, Natural Bakery®, Takis®, Thomas'®, Little Bites™, Vachon®, Hostess® and more.

In business for more than 110 years, the company operates 15 bakeries and employs approximately 4,000 associates across Canada. Bimbo Canada pursues our goal of creating value by being at the forefront of manufacturing and service delivery innovation in the baking industry through the continued improvement and refinement of its supply chain network while serving major grocery chains, retail outlets and foodservice operations across Canada.

Position Overview We are currently looking for a Manager, Revenue Growth Management to lead the development, implementation, and maintenance of pricing strategies across products in Bimbo Canada’s Retail portfolio with the goal to maximize business deliverables – unit volume, profit, and share. The role is based at our Toronto head office in Etobicoke, reporting to the Senior Manager of Channel Strategy and RGM.

Key Responsibilities & Accountabilities Annual Category Pricing Strategic Plan

Develop and execute long-term pricing strategies based on category plans and consumer insights, tailored by channel and region, in close partnership with senior leadership and cross‑functional teams.

In Year RGM Plans

Track and evaluate price and promo changes in market, translate findings into optimized pricing strategies with financials

Leverage Nielsen Optimizer to formulate data‑driven insights into the category performance and pricing opportunities. Review with cross‑functional teams and work with Sales to optimize promotional planning.

Collaborate with demand planning and sales to address capacity issues via promotions and feature calendars

Work closely with Marketing on all innovation and renovation projects from the initial kick‑off to commercialization process, informing Sales team along the way

Identifying the right price and pack to ensure competitiveness against other products, retail, and within current portfolio aligned with overall brand and corporate strategy

Work closely with Finance on developing the P&L to ensure Innovation pricing supports both customer acceptance and long‑term margin expansion

Capabilities and Process Improvement

Proactive mindset in proposing improvements in current processes (innovations, financials, promo management) with strong Excel skills

Train cross‑functional teams and organization on basic RGM associated with price and promo to decentralize RGM within the organization

Qualifications & Experience

University degree

5 to 7 years of successful experience in a CPG environment, with a focus on Revenue Growth Management and/or Pricing responsibilities within a Commercial team

Strong understanding of revenue management fundamentals in the Canadian market with regional expertise linking it all back to consumers

Experience in implementing systems would be an asset

Expertise in Nielsen IQ, Nielsen Optimizer, Trade Promo Management (TPM), and Trade Promo Optimization (TPO)

Ability to communicate with senior management and cross‑functional teams with data in a clear and concise fashion

Action‑oriented bias, with a keen focus on delivering results.

Excellent interpersonal and communication skills, both written and verbal

Positive, curious, creative, and innovative thinker with the ability to energize and influence

Why Join Us? This is a unique opportunity to shape the future of RGM, Pricing, and Promo Optimization at Bimbo Canada. You’ll work closely with passionate teams, contribute to strategic initiatives, and help elevate our RGM discipline.

Innovation Be part of a company that constantly innovates in the food industry. Your work will contribute to creating delicious products loved by millions.

Our Values

We value the person

We are one community

We compete and win

We are sharp operators

We act with integrity

We transcend and endure

We are incredibly proud to announce that Bimbo Canada won an award naming us to have one of the Most Admired Corporate Cultures!! This tremendous honour recognizes our commitment to creating an outstanding workplace for our associates.

If you are ready to join a company that values its associates and makes delicious moments every day, apply today!!

Your journey with Bimbo Canada starts here.

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Seniority level Mid‑Senior level

Employment type Full‑time

Job function Food and Beverage Manufacturing and Food and Beverage Services

We thank all interested applicants, but only those selected will be contacted. Please note all offers of employment at Bimbo Canada (Formerly Canada Bread Company Limited) are conditional upon the successful completion of a pre‑hire background check.

Please note all offers of employment at Bimbo Canada are conditional on the successful completion of appropriate background checks (including but not limited to criminal history, reference, credit and/or physical demands checks) as appropriate for the role and as permitted by law.

Bimbo Canada is an equal opportunity employer that is dedicated to building a diverse workplace that promotes diversity, equity and belonging in the workplace, and encourages applications from qualified people of all genders, visible minorities, aboriginal peoples and persons with disabilities. We welcome applications from all interested individuals; however, only those candidates selected for an interview will be contacted.

Job seekers with disabilities who require accommodation during the recruitment process, or would like more details about accessibility, should contact Bimbo Canada Accessibility at CB_Accessibility@grupobimbo.com.

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