Associate Director, Global eCommerce & Marketing

About the role

Carrier’s Digital Sales and Serve (DSS) Center of Excellence (COE) team is enabling higher quality digital commerce experiences throughout the enterprise. Our Digital Revenue Accelerator team within the DSS COE oversees all of Carrier’s global investment through the COE in the areas of eCommerce, MarTech, and SaaS. Through centralized investment in technology, talent, and business transformation the team aims to solidify Carrier’s position as a leader in the digital commerce MarTech, and subscription management spaces.

The Global Commerce & Marketing Lead is responsible for defining, governing, and enabling Carrier’s global digital commerce and marketing technology ecosystem. This role provides digital technology leadership across web platforms, eCommerce, search, localization, and MarTech solutions, ensuring scalable, secure, and business aligned implementations across regions.

The position acts as a senior liaison between business stakeholders, product teams, engineering, enterprise architecture, and external vendors. The role is accountable for the technological strategy, solution design, delivery alignment, and operational readiness for major digital initiatives, bridging the gap between visionary marketing strategies and high-performance engineering, ensuring a unified roadmap for Carrier’s global digital ecosystem.

Carrier is a global leader in Heating, Ventilation, and Air Conditioning (HVAC), Refrigeration, and Fire & Security segments with an unmatched product and service portfolio. Carrier’s Digital Commerce, Channels, and Experience Center of Excellence team brings together exceptional talent to have an unparalleled impact on the company’s direction.

Key Responsibilities

• Define and maintain Carrier’s global digital platforms, including CMS, eCommerce, search, marketing automation, localization, and SaaS integrations from a technology perspective.
• Establish and govern multisite and multilocal standards, including global, regional, and country level site models, that empower marketing teams while maintaining enterprise security and performance compliance.
• Serve as a technical lead for major digital initiatives, including platform migrations, global rollouts, and capability expansions.
• Partner closely with the Director Digital Marketing & Customer Experience to co-steer Carrier’s global Digital Customer Experience transformation and jointly defining the roadmap for our digital strategy. Translate business requirements from Marketing and Sales stakeholders into clear architectural directions, solution designs, and executable implementation approaches.
• Partner with Product Owners and Engineering leads to align roadmaps, manage dependencies, and synchronize delivery plans, ensuring the technical roadmap supports long-term commercial objectives.
• Act as the lead technical owner for strategic technology vendors and implementation partners, ensuring their roadmaps align with Carrier’s enterprise needs and performance standards.
• Support contract evaluations, renewals, and scope of changes through technical diligence.
• Collaborate with Procurement, Legal, Security, and Compliance teams to support vendor onboarding and risk reviews.
• Provide oversight and escalation support for production issues and complex cross platform defects.
• Partners with delivery teams in order to diagnose root causes and coordinate resolution across systems.
• Balance operational stability with ongoing delivery and roadmap commitments.
• Manage and mentor a team of architects, product owners, and engineers on platform capabilities, constraints, and best practices.
• Support documentation, knowledge transfer, and onboarding for new team members.
• Promote architectural consistency and shared understanding across teams.

Required Qualifications

• Bachelor’s Degree
• 8+ years of professional work experience spanning web platforms, eCommerce, and MarTech ecosystems, with a focus on B2B and/or DTC eCommerce strategies.
• 5+ years of hands-on experience in Agile methodologies in a working environment – demand prioritization, planning, and execution to deliver software solutions.

Preferred Qualifications

• Bachelor’s degree in computer science, Software Engineering or equivalent practical experience.
• Proven experience designing and supporting enterprise scale, multiregional digital platforms.
• Proven track record in managing global, multi-language rollouts that harmonize localized content with centralized technical governance.
• Strong understanding of modern CMS, eCommerce, SaaS, and integration architectures.
• Experience working with cross functional teams in complex enterprise environments.
• Extensive experience in developing integrated execution plans including resources leveling, effort estimations, cross-team dependencies.
• Demonstrated knowledge of DevOps and CI/CD principles
• Experience supporting global website localization and multi‑language deployments.
• Experience building solutions using Shopify Plus
• Understanding and experience with Martech platforms such as Adobe Experience Manager is a plus.
• Experience working within SAFe (Scaled Agile Framework)
• Industrial and/or Manufacturing Industry experience working directly with Customers, Clients or Vendors.
• Demonstrate exceptional communication skills by translating technical software architecture into value-based narratives for non-technical stakeholders.
• Practice and promote Agile and Scrum development methodologies.
• Experience in inspiring and developing a high-performance team of architects and engineers within a fast-paced, agile environment.
• Proven ability to thrive in a cross-functional leadership model, balancing technical integrity with the speed-to-market needs of the business.
• Comfort building repeatable, reusable software components to enable speed of delivery.
• Team player with a positive, collaborative work ethic.
• Cross-functional leadership skills, with the ability to make critical decisions and influence.
• Business owner mentality and a 'sleeves-up' approach to navigating complex cross-platform defects and architectural bottlenecks, ensuring operational stability without compromising on innovation.

Pay Range

The expected base salary range for this role is between $166,000.00 CAD - $216,000.00 CAD annually. Factors which may affect pay within this range include, but are not limited to, skills, education, experience, and other unique qualifications of the successful candidate. This compensation includes components such as base salary, vacation pay, public holiday pay, potential estimated overtime pay and paid statutory leaves of absence. Additional benefits may include insured benefits such as health care, vision, dental, disability, as well as possible retirement contributions.

Other Compensation

This role may also provide the opportunity to earn additional incentive compensation in the form of annual bonus, sales bonus, sales commission or local incentive. If the role provides for an opportunity to earn additional incentive compensation, it will be based on measurable performance factors which may include company performance, individual performance or other key performance indicators.

Use of AI

Technology-enabled tools may support parts of the recruitment process, with oversight by people.

Benefits

Employees are eligible for benefits, including:

• Medical, Dental

• Retirement Benefits

• Time off and Leave

• Disability: Short-term and long-term disability

• Life Insurance and Accidental Death and Dismemberment

• Tuition Assistance

Benefits are available to eligible full-time employees and may vary based on provincial or local requirements and other eligibility factors, including date of hire and the terms of any applicable collective bargaining agreement.

Carrier Accommodations Process

If you require a reasonable accommodation to complete the application process, participate in an interview, or otherwise engage in the hiring process, please contact us at . We will make every effort to meet your needs in accordance with applicable laws.

Current Vacancy Identification

This is a current vacancy for which Carrier is currently hiring.