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Communications Specialist - Communications, Public Affairs & Media Relations
Communications Specialist - Communications, Public Affairs & Media RelationsWRHA Corporate • Winnipeg, MB, CA
Communications Specialist - Communications, Public Affairs & Media Relations

Communications Specialist - Communications, Public Affairs & Media Relations

WRHA Corporate • Winnipeg, MB, CA
1 day ago
Job type
  • Temporary
Job description

Position Overview

Under the general direction of the Regional Lead, Communications, Public Affairs & Government Relations, the Communications Specialist will

  • Develop, coordinate, organize and edit content in a variety of print and new media formats to support the WRHA mission and strategic plan priorities.
  • Contribute to the creation and execution of communications plans related to WRHA priorities.
  • Build websites, blogs and social media pages, adding applications and new features that enhance our platforms, including mobility.
  • Develop and maintain web pages.
  • Monitor web traffic and analyze web metrics and aggregate for reporting purposes.
  • Contribute to the creation and execute social media strategy and manage interaction across social media platforms.
  • Share content via social media channels and mobile devices.
  • Engage the online community across all platforms, including Twitter, Facebook and LinkedIn.

Experience

  • Minimum of 4 years' experience in a communications position requiring communications planning, project management, web management on a regular basis.
  • Minimum of 4 years' experience with graphic design, writing/publishing web content and developing and executing new media strategies.
  • Must have experience with online communities and social networking (Twitter, Facebook, Forums, etc.).
  • Experience working with analytics in the web and new media domain is required.
  • Experience leading communication initiatives, acting with integrity and trust, working in a team environment, and communicating clearly in a fast-paced environment.

Education (Degree/Diploma/Certificate)

  • A post-secondary degree in journalism, communications, public relations, marketing, or a related field required.
  • Education/training related to communication, graphic design/social networking required.
  • An acceptable combination of education and experience will be considered.

Certification/Licensure/Registration

  • Membership in International Association of Business Communicators (IABC), Canadian Public Relations Society (CPRS) or Health Care Public Relations Association (HCPRA) would be an asset.

Qualifications and Skills

  • Ability to communicate effectively both orally and in writing.
  • Ability to think creatively, particularly as it pertains to identifying, developing and implementing online/digital communications opportunities and initiatives.
  • Must be familiar with search engine optimization, usability and accessibility theory and practices.
  • Demonstrated ability to work independently and collaboratively as part of a team.
  • Strong interpersonal skills and a demonstrated ability to work effectively with staff at all levels within the organization.
  • Demonstrated ability working with sensitive and confidential materials.
  • Proven project management ability.
  • Ability to coordinate multiple communication tasks in a fast-paced environment.
  • Training in electronic office applications, including Microsoft Word, Excel, and PowerPoint. in the use of industry standard graphic design, video production, and online application tools essential.
  • Experience with Canva, Mail Chimp, and project management software an asset.
  • Advanced knowledge of Facebook, Twitter and other social media tools would also be an asset.

Physical Requirements

Not Applicable

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Communications Specialist - Communications, Public Affairs & Media Relations • Winnipeg, MB, CA

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