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Marketing Specialist – Trio Hockey & Local
Marketing Specialist – Trio Hockey & LocalFGL Sports Ltd. • Laval, QC
Marketing Specialist – Trio Hockey & Local

Marketing Specialist – Trio Hockey & Local

FGL Sports Ltd. • Laval, QC
30+ days ago
Job type
  • Full-time
Job description

What you’ll do

  • Develop the local marketing strategyCreate plans and strategies in collaboration with franchisees and internal partners, including contributing to annual plans and major campaigns.
  • Plan and manage marketing projectsReceive, analyze, reformulate, and follow up on marketing requests while ensuring progress, coordination, and understanding of the projects.
  • Prepare and coordinate creative briefs Write briefs for the studio, agencies, and suppliers, including image research, additional writing, and adherence to graphic standards.
  • Supervise the production and delivery of promotional materials Coordinate printing, quotes, production, and distribution; recommend formats and materials; and perform necessary validations.
  • Manage newsletters (email marketing)Draft briefs, coordinate validations, conduct tests/QA, and support the programming of email deployments.
  • Support e-commerce initiativesParticipate in briefing meetings and support the online publication of marketing content.
  • Contribute to social mediaSupervise content, scheduling, creative requests, and provide strategic guidance to ensure consistency and best practices.
  • Coordinate advertising campaigns (media, TV, radio)Develop strategies, manage creative production, ensure technical follow-ups, write radio scripts and deliver files to partners.
  • Organize video and photo shootsManage logistics, scheduling, and coordination with internal teams, talent, stores, and suppliers.
  • Provide administrative and operational support Manage purchase orders (POs) and invoices, process claims, support local operations, and maintain clear communication with stores/franchisees.

What you bring

  • Excellent written and verbal communication skills (FR & EN).
  • Ability to manage multiple projects simultaneously under tight deadlines.
  • Strong understanding of brand standards and creative tools.
  • Solid 360° knowledge of marketing channels (print, social media, digital).
  • Experience with social media management platforms.
  • Strong organizational skills and attention to detail.
  • Ability to work independently and with minimal supervision.

#LI-MM2

This posting represents an existing vacancy within our organization.

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Marketing Specialist – Trio Hockey & Local • Laval, QC

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