Sales Development Representative

Advertised as : Sales Development Representative, Partner Manager, Account Manager but actual role title is B2B Sales Customer Expert II

Location: Toronto Office (75 Eglinton East or The Well, DT, Toronto)- Hybrid

Reports to: B2B Sales Supervisor

Contract: Regular, Full-time

Education : College Diploma or equivalent

Travel Requirements: No

For existing vacancy: No

About Us

TP is a worldwide leader in client experience management and contact center business process outsourcing. With more than 500,000 employees, development of an efficient and responsible hybrid organization, combining work-from-home and on-site solutions, with around 50% of employees now working remotely.

Ranked 11th in the world's Top 25 Best Workplaces by Fortune Magazine, in partnership with Great Place to Work; Best Employer certification earned in 64 countries covering more than 97% of the total workforce.

Our Work Culture

At TP, we remain true to our core values of integrity, respect, professionalism, innovation and commitment.

• Autonomous - We encourage and trust your decision-making skills

• Progressive work environment- If you have skills to prove we have all ladders for you to grow

• Flexible - We believe in results

• Innovative - All ideas matter

• Inclusive - Everyone is Included and everyone wins

Annual base salary of $51,000 CAD, plus a performance-based bonus with the potential for additional earnings.

About the Job

Due to continued expansion and growth, TP Canada is currently recruiting for a Sales Development Representative, Partner Manager, or Account Manager to drive the roll out of a unique digital marketing advertising solution to North American markets. We are partnering with Pinterest to help businesses build brand awareness, increase product sales and much more. Our client’s ad solutions leverage innovations and analytical insight to find, attract, and engage intended audiences as they use our clients’ cutting-edge social media platform.

This is an opportunity to work with one of the fastest-growing players in social media, with the support of a leading global professional services company. Our high performing team has a proud track record. We maintain a positive, high performing team environment by looking out for each other, cherishing diversity and taking time to stop and celebrate success together regularly. TP offers a range of benefits such as; training, external study support and unrivalled opportunities for growth and further progression. Other benefits include a competitive and highly rewarding variable sales performance bonus scheme.

Key Responsibilities and Accountabilities (may perform other duties as requested not specifically addressed in this document)

Prospecting & Qualification (SDR)

• Conduct high-value outbound prospecting activities to identify, engage, and build target advertiser lists.

• Proactively identify key decision-makers within prospective advertiser organizations and initiate the sales process through phone, email, video meetings, and social outreach.

• Execute outbound sales motions to generate incremental and net-new revenue opportunities.

• Conduct discovery and qualification calls with prospective advertisers to assess business needs and advertising goals.

• Develop tailored outreach strategies leveraging seasonal trends, product offerings, and advertiser-specific opportunities.

• Partner closely with internal stakeholders to develop and grow new advertiser relationships.

• Create and manage sales opportunities while ensuring data quality and CRM compliance.

• Maintain accurate and up-to-date records in Salesforce, including account activities, opportunities, pipeline progression, and customer interactions.

New Business Acquisition(PM)

• Lead consultative sales conversations with prospective advertisers to drive new business acquisition and close opportunities.

• Deliver an exceptional customer experience across all advertiser touch points and communications throughout the sales cycle.

• Build strong cross-functional relationships and continuously develop expertise in digital advertising, client management, and sales strategy.

• Collaborate with program leads and managers to identify process improvements that enhance lead quality, conversion rates, advertiser engagement, and operational efficiency.

• Consistently achieve or exceed established sales, pipeline, and revenue KPIs.

Account Management, Growth & Expansion (AM)

• Own and nurture advertiser relationships post-sale for assigned accounts, ensuring a seamless customer experience and long-term success.

• Identify revenue expansion opportunities within existing advertiser accounts and proactively monitor overall account health.

• Identify, develop, and execute upsell and cross-sell opportunities within existing advertiser accounts to drive incremental revenue growth.

• Build strategic account growth plans that align advertiser objectives with Pinterest advertising solutions and products.

• Conduct regular business reviews with advertisers to identify new opportunities, optimize performance, and strengthen partnerships.

• Deliver an exceptional customer experience across all advertiser touch points and communications.

Required Qualifications

• Bachelor's degree or equivalent work experience in Business, Marketing, Communications, Advertising, or a related field.

• 2+ years of experience in sales, business development, account management, customer success, or digital advertising.

• Experience conducting outbound prospecting, lead generation, and opportunity qualification activities.

• Proven ability to build relationships with prospective and existing clients through phone, email, video meetings, and other outreach channels.

• Strong consultative selling and negotiation skills, with the ability to identify customer needs and recommend appropriate solutions.

• Experience managing a sales pipeline and achieving revenue, activity, and performance targets.

• Proficiency in CRM platforms such as Salesforce, including opportunity management, pipeline tracking, and customer record maintenance.

• Excellent verbal and written communication skills with the ability to engage stakeholders at various levels of an organization.

• Strong organizational and time-management skills with the ability to manage multiple priorities in a fast-paced environment.

• Analytical mindset with the ability to interpret performance data, identify trends, and recommend growth opportunities.

• Customer-focused approach with a commitment to delivering an exceptional client experience.

Preferred Qualifications

• Experience in digital advertising, media sales, social media platforms, or ad-tech environments.

• Demonstrated success in upselling, cross-selling, and expanding existing client relationships.

• Experience conducting business reviews and developing strategic account growth plans.

• Knowledge of performance marketing, branding solutions, and advertiser acquisition strategies.

• Familiarity with Pinterest advertising products or other digital advertising platforms.

• Experience collaborating with cross-functional teams including Sales, Marketing, Operations, and Customer Success.

• Previous experience mentoring, onboarding, or coaching team members.

• Track record of consistently meeting or exceeding sales, pipeline, revenue, or customer retention KPIs

Benefits & Perks

• Established career path supported by self-assessments, virtual training, and guided curriculum that allow for vertical and horizontal growth through our multiple lines of business.

• Robust career path with a full development plan and the opportunity to grow in the organization.

• Paid 5 weeks of training and nesting and 4 weeks of ticketing, 2 weeks annual leave.

• Continuous learning through progressive training that is specific to your tenure and skills.

• Competitive salary with incentive programs

• Positive and supportive environment

• Medical and Dental benefits, Employee Family Assistance Programs, Rewards & Recognition programs.

Schedule

• The working schedule is fixed, Monday through Friday, 9-hour shifts from 9:00 AM to 6:00 PM.

• Training Hours of Operations: On-site training for 3 to 4 weeks, running from 9:00 AM to 6:00 PM EST.

Location

• Hybrid model, requiring 2 to 3 days per week to be worked in the office.

• Prospective candidates must reside within commuting distance of our principal location: Yonge-Eglinton and The Well, DT, Toronto

Diversity, Equity & Inclusion

TP is home to a global family with various backgrounds and lifestyles. We will always embrace diversity and never discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, citizenship, disability, pregnancy status, veteran status, or other differences.