content marketing specialist

Work setting

• Video production

Tasks

• Develop communication strategies
• Implement communication strategies and programs
• Prepare written material such as reports, briefs, website content
• Provide consultation on planning and starting of new businesses.
• Perform administrative tasks
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Gather, research and prepare communications material
• Prepare and / or deliver educational, publicity and information programs, materials and sessions
• Conduct analytical marketing studies
• Develop portfolio of marketing materials
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Deliver presentations at conferences, workshops or symposia
• Copywrite
• Consult with clients after sale to provide ongoing support
• Plan and direct advertising and marketing campaigns
• Operate video recording equipment

Specialized scoring or arranging

• Advertisements

Computer and technology knowledge

• Final Cut Pro
• Adobe Photoshop
• MS Excel
• MS PowerPoint
• MS Word
• Adobe After Effects
• Figma
• Search Engine Optimization (SEO)
• Social Media
• Adobe Premiere Pro

Technical operations experience

• Studio equipment and camera

Area of specialization

• Audio / audio-visual
• Interactive / new media
• Project management
• Communications
• Brand management
• Digital media
• Strategy

Work conditions and physical capabilities

• Work under pressure
• Tight deadlines
• Fast-paced environment
• Attention to detail

Own tools / equipment

• Computer
• Cellular phone

Personal suitability

• Client focus
• Excellent oral communication
• Excellent written communication
• Flexibility
• Organized
• Team player
• Dependability
• Integrity
• Due diligence

Screening questions

• Are you authorized to work in Canada?
• Are you available to start on the date listed in the job posting?
• Are you currently a student?
• Do you have experience working in this field?
• Do you have the equipment you need to work from home (like internet and a workspace)?
• Do you have the required certifications listed in the job posting?
• Do you live near the job location?
• Do you meet the language requirements listed in the job posting?

Workplace information

• Hybrid

Financial benefits

• Bonus
• Gasoline paid
• Mileage paid

Other benefits

• Free parking available
• On-site amenities
• Paid time off (volunteering or personal days)
• Parking available