Sales Product Demonstration Specialist (Canada)

Job Description

We are looking for a dynamic and persuasive Sales Product Demonstration Specialist to deliver high-impact product presentations to family physicians and clinic groups across Canada. You are a confident communicator who thrives in live settings, someone who can educate, influence, and inspire healthcare professionals through exceptional demos and tailored value pitches.

As a key member of our sales organization, you will partner closely with Sales Development Representatives and regional teams to convert qualified opportunities into new customers. You will play a crucial role in showcasing the power of our platform, building trust with physician groups, and representing our solutions with credibility, clarity, and enthusiasm.

Main Responsibilities

• Deliver engaging, high-quality product demonstrations and presentations to family physicians, clinic administrators, and healthcare partners, guiding prospects through the evaluation process and supporting the conversion of opportunities into closed deals.
• Adapt your message to the specific needs, structure, and priorities of each clinic or group practice.
• Collaborate closely with SDRs and Marketing to prepare, tailor, and execute impactful group demos.
• Maintain and expand strong relationships with key stakeholders in the healthcare community.
• Travel weekly across Canada to conduct in-person meetings, demos, and events.
• Accurately manage pipeline and forecast activity within Salesforce CRM.
• Provide structured feedback to product and marketing teams to refine messaging and improve positioning.

Working conditions:

• Location: Toronto, Ottawa or Montreal
• Travel: Weekly travel across Canada (including overnight stays)
• Languages: English is mandatory, and French is an important asset

Qualifications

• Bachelor’s degree in business administration, communication, or another related discipline, or equivalent experience.
• 3-5 years of experience in SaaS sales, ideally in digital health, health technology, or EMR-adjacent solutions.
• Flawless spoken and written English is required; proficiency in French is considered a significant asset.
• Demonstrated success in leading demos, presentations, and multi-stakeholder sales conversations.
• Ability to travel weekly across Canada, including overnight trips.
• Experience navigating complex healthcare environments and multi-physician decision structures.
• Proven ability to influence and close deals in a consultative, relationship-driven sales cycle.
• High energy, exceptional presence, and the confidence to engage physicians and healthcare leaders effectively.

Additional Information

• Remote work and flexibility
• RRSP contribution
• Healthcare insurance from day one
• Paid time off: 3 weeks + 1 additional week between Christmas and New Year
• Annual training allowance ($1,500) to support your professional development
• An onboarding program to help you get familiar with our environment and the digital healthcare field
• All IT equipment is provided, with additional gear if needed
• Internal growth opportunities (promotions, internal mobility)
• Support from a wellness and social committee, with initiatives to foster team cohesion, mental health, and employee well-being
• A company culture focused on transparency, collaboration, and innovation
• Join a dynamic and innovative environment where your work has a real and wide-reaching impact, helping to modernize healthcare in Canada and internationally

With offices around the world, fluency in both French and English is a must at MEDFAR. Because of the need to communicate with colleagues and/or customers in other provinces or countries, bilingualism enables us to communicate in both languages while promoting the use of French.

At MEDFAR, we value diversity, equity and inclusion within our team. We are committed to providing a work environment where every individual feels respected and supported, regardless of their background, identity or abilities.As part of our commitment to a fair and inclusive recruitment process, we offer accommodation to candidates who request it. If you need accommodation during your interview, please let us know so that we can provide you with an adapted experience.

MEDFAR has voluntarily subscribed to an Equal Employment Opportunity Program (EEOP). We encourage applications from women, visible minorities, ethnic minorities, aboriginal peoples and people with disabilities. When applying, we invite you to complete this section, which enables us to implement our Equal Employment Opportunity Program (EEOP). Self-identification is not compulsory, but may enable you to benefit from hiring or promotion measures if you have the skills required for the job.

To better understand the self-identification process, please consult this guide.