Marketing Manager - TP-LINK Full Time – Permanent Role The Role Report to General Manager, TP-LINK Marketing, you will work across our portfolio of our key products and with cross-functional teams in sales and marketing. You will be expected to develop marketing strategies and tactics that best position TP-LINK while addressing each need and represent in front of key partners, social media and customers Key Responsibilities * Develop marketing strategy, segmentation and targeting of marketing campaigns for TP-LINK and working closely with sales team * Oversee development and implementation of marketing campaigns for the company ensuring they are effective and designed to support TP-LINK’s business goals * Ensure marketing campaigns are delivered on time and within budget * Strong ability in communications, writing and learning. * Be able to represent TP-LINK in front of media and other occasions. * Build and execute efficient Marketing strategy * Strong ability in covering all our marketing work including channel marketing, PR, Social Media, Digital Marketing etc. * Result oriented Leader for the Marketing team and a Team player Preferred Experience * 5+ years of experience in marketing, preferably with experience working in IT industry * In-depth understanding and knowledge of the WIFI market * Thorough understanding of current marketing strategies, digital platforms, and trends * Experience using market research and market data to develop marketing strategies and programs that address challenges and obstacles * Proactive, accountable, organized and possesses exceptional problem-solving skills – able to work on multiple on-going projects and prioritize effectively * Exceptional communication skills, with the ability to produce clear and well-structured presentations and deliver it verbally to internal and external stakeholders of all levels Academic Credentials * University Degree in Engineering or Marketing * MBA is a plus
Marketing Manager • Richmond Hill, ON, Canada
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