Marketing & Brand Experience Lead

Job Description

This is a remote position.

At destinationone Consulting, we are re-imagining the world of strategic recruitment, executive search and HR services. Our innovative model destinationoneRAASS™ (Recruitment-As-A-Subscription-Service) provides organizations acrossimpact sectors.

• Become the Guardian of the "New Voice": We are moving towards a tone that is confident, direct, expert, and slightly edgy. You will own this voice across every touchpoint—from our website to our sales decks.
  
• Exceptional Design Execution: You will personally create (or tightly manage vendors to create) high-fidelity assets. Think white papers that look like magazines, sales decks that feel like tech keynotes, and social graphics that demand attention.
  
• Website as a Conversion Engine: You will own www.destinationone.ca. It is not a brochure; it is our primary salesperson. You will constantly optimize the UI/UX, messaging, and conversion paths to drive demo bookings for our services.
  

• Fueling the Sales Fire: You will work lock-step with our Deputy CEO and Director of Business Development to create vertical-specific campaigns that generate qualified sales conversations, not just MQLs.
  
• Content That Converts: You will develop a content strategy that positions us as the undisputed experts. This means creating deep-dive industry reports, hosting webinars that solve actual client problems, and writing case studies that prove our ROI.
  
• The Tech Stack: You will own our marketing automation, ensuring that every lead is scored, nurtured, and handed off to sales seamlessly.
  

Requirements

• 5+ Years of B2B Marketing Experience: Preferably in a high-growth SaaS, Tech-Enabled Services, or a highly progressive professional services environment.
  
• A Killer Portfolio: You must be able to show us examples of campaigns you ran, copy you wrote, and designs you created that drove tangible business results.
  
• Fluency in Design Tools: High proficiency in Figma and advanced Canva is required. You need to be able to execute your own visual ideas.
  
• Data Literacy: You are comfortable in GA4, CRM dashboards, and Excel. You make decisions based on data, not gut feeling.
  

• You are a "Full-Stack" Marketer: You don't hide behind agencies. You can write punchy copy, design a stunning landing page in Figma/Canva, set up an automated Zoho workflow, and analyze the CAC/LTV data—all before lunch.
  
• You Have a Strong Visual Aesthetic: You understand that design isn't just about making things "pretty"; it's about communicating authority and trust. You can take a high-level concept and translate it into visuals that stop the scroll.
  
• You Hate "Corporate Speak": You believe B2B marketing doesn't have to be boring. You know how to communicate complex value propositions (like AI-powered RAASS™) in simple, human, yet edgy terms.
  
• You Are Business-Minded: You don't track "likes"; you track leads, pipeline velocity, and revenue attribution. You view marketing as a primary sales channel, not a support function.
  

Benefits

• This is not a role where you will be micromanaged. You will have a seat at the leadership table, direct access to the CEO and Founder.
  
• Competitive Salary + Performance Bonus based on Pipeline Contribution.
  
• Virtual work environment.
  
• The opportunity to put your signature on a brand that is about to disrupt a major industry.
  

Requirements
Requirements Key Responsibilities: Develop and implement strategic plans to engage and secure new clients within municipalities, foundations, non-profits, and educational boards across Washington State. Network extensively within these sectors to identify potential clients and nurture long-term partnerships. Secure a minimum of 2 new clients per month, with the goal of increasing to 3 as the vertical grows. Work closely with our Managing Partner Business Growth and other service teams to ensure a seamless onboarding and service delivery experience for new clients. Provide regular feedback to the management team on market trends, challenges, and opportunities within these public sectors. Qualifications: Proven experience in business development, specifically within or closely related to public sector environments such as municipalities, foundations, non-profits, and school boards. Strong existing network within these sectors in Washington State. Excellent communication and negotiation skills. Ability to work independently in a remote setting. Goal-oriented with a track record of meeting or exceeding targets.