Introduction
Join IBM Canada’s fast‑paced Digital Sales team where you’ll drive high‑volume pipeline growth, engage customers through digital channels, and close deals at pace. As a Digital Sales Specialist (DSS) you will partner with Digital Technical Specialists, Marketing, and Business Partners to present compelling value propositions, design PoCs, and support upsell and cross‑sell efforts with customers. Digital Sales Specialists operate well in ambiguity, are self‑starters, and are excited to find solutions to unique customer problems.
Your Role and Responsibilities
As a Digital Sales Specialist, you will become a trusted advisor for IBM customers and prospects, engaging with IBM technical and ecosystem partners. You will collaborate on client engagements during the critical early phases of the sales cycle, guiding prospects to our award‑winning technology solutions. Your success in this role will contribute to the prosperity of your career, team, and clients.
Your Primary Responsibilities Include
Account Planning and Stakeholder Management
- Proactively reach out to clients using digital tools (telephone, email, social media) to engage prospects and existing customers to identify new opportunities (up‑sell / cross‑sell or new customer).
- Engage in planning with colleagues (Digital Technical Specialists and Sales Development Representatives) on a tactical territory plan regularly.
- Meet weekly KPIs for outbound activities (e.g., 100+ calls per week, 200 activities such as emails and LinkedIn interactions) and achieve quarterly targets.
Sales Execution
Become an expert in a focused set of products (Automation, Data & AI, Storage, Power / Cloud) and understand use‑cases, customer probes, and key value propositions.Own opportunity identification and solution development for revenue generation.Engage the appropriate technical resources to secure technical sales wins.Partner with clients to co‑create solutions using assigned offerings / products.Utilize tool stack and social selling skills effectively.Managing for Growth
Maintain up‑to‑date technical proficiency and product knowledge.Participate in Proof of Concepts and Proof of Technology to process opportunities.Manage territory and strategy, A / B test outreach tactics, and collaborate with peers on best‑of‑breed outcomes.Present quarterly business reviews to refine outreach and benefit coaching.Preferred Education
Bachelor's Degree
Required Technical and Professional Expertise
Outcome‑based : Track record of delivering outcomes on committed timelines, experience in working backward from a problem statement and all steps to achieve desired outcome.Teaming : Ability to work with cross‑functional teams within and outside IBM, be coachable, and communicate effectively.Time Management : Prospect, engage with territory and customers (100+ calls a week) while supporting progression week‑to‑week (PoCs / demos, presentations, briefings) to drive quarterly targets.Self‑Starter : Willingness to work in ambiguity (limited structure) with coaching / mentors to develop territory and engagement plan.Influence : Ability to influence client technology decisions.Data‑driven : Track record of making data‑driven decisions, pivoting with new information, and over‑communicating to stakeholders.Preferred Technical and Professional Experience
Understanding of IBM’s strategy and its fit within the broader technology landscape.Practical knowledge of B2B technology sales (experience a plus).Familiarity with cold calling and prospecting (building relationships).Direct experience in a B2B sales environment.1+ years of sales experience in the technology industry (software, hardware, cloud services, enterprise IT solutions).Seniority Level
Mid‑Senior level
Employment Type
Full‑time
Job Function
Sales and Business Development
Industries
IT Services and IT Consulting
Location
Scarborough, Ontario, Canada
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