Category Manager, Brake Parts

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About Us :

Mevotech is a trusted leader in the aftermarket auto parts industry. With over 40 years of experience, we're dedicated to engineering excellence, innovation, and delivering exceptional customer experiences. Our commitment to employee wellness and engagement has earned us recognition as one of Canada’s Best Managed Companies.

Position Overview :

Reporting to the Director, Customer Strategy, the Category Manager, Brake Products will play a pivotal role in developing and executing the overall strategy for this exciting new product category for Mevotech.  As a leader throughout the launch phase of our new brake products, the role will drive sales, profitability, and customer satisfaction.  This requires a dynamic and experienced individual with a passion for the aftermarket, a proven track record in product strategy, and an aptitude for category management.

Key Responsibilities :

• Complete Category Knowledge –Holistic knowledge for brake products, from engineering, right through to sales and inventory strategy. Requires the ability to distill product features, benefits, and information down to the key messages for field staff and customers (also responsible for maintenance of category “romance” data).
• Competitive / Market Intelligence – Monitoring of market trends and key category competitors, including SWOT analysis and other relevant activities. This includes maintaining our internal “competitive edge” assessments, as well as retail price tracking.
• Strategic Planning - Develop and implement a comprehensive strategy for the brake product category. This involves analyzing market trends, understanding customer needs, and aligning the category strategy with overall business goals.
• Customer Inventory / Sales Optimization - Monitor customer sales to gauge success and growth opportunities. Optimize inventory models to ensure appropriate product coverage, while avoiding excess stock and associated issues.  Conduct regular reviews for key accounts to ensure inventories remain current.
• Product Selection / Lifecycle Management - Choose the right mix to support customer strategy, with a focus on lifecycle and appropriate brand grading. This includes managing new releases, identifying new opportunities, monitoring sales and warranty performance, and deciding when to phase out or introduce new parts.
• Category Training – Regular preparation and presentation of training materials for the field that translates inputs from engineering (and other reviews) into clear strategic / marketing messages that put our products in the best light possible, while being easy to understand.
• Marketing and Promotion - Collaborate with the Marketing team on effective promotional campaigns, product launches, and merchandising strategies. Monitor the success of these initiatives and adjust strategies based on performance data.
• Cross-Functional Collaboration - Collaborate with various departments (including Product Management, Sales, Marketing, Cataloging, IT, Customer Service, and Finance) to ensure effective communication and alignment of strategies. Work closely with the sales team to incorporate customer feedback and data insights into category plans.
• Data Analysis and Reporting : Utilize data analytics tools to monitor key performance indicators, sales trends, and other relevant metrics. Generate reports and insights to inform decision-making processes and continually refine the category strategy.

Other ad-hoc projects as required to support development of the brake product category

Ideal Qualifications :

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