digital marketing specialist

Work setting

• Business

Tasks

• Develop communication strategies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Prepare written material such as reports, briefs, website content
• Produce educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
• Conduct analytical marketing studies
• Design, conduct and analyze quantitative and qualitative research projects
• Develop marketing strategies
• Maintain and manage digital database
• Copywrite
• Analyze and interpret data
• Modify Web pages, applets and scripts

Computer and technology knowledge

• Jira
• Salesforce
• MS Excel
• Database management
• Google Drive
• Electronic mail

Area of specialization

• Project management
• Communications
• Brand management
• Digital media
• Strategy

Security and safety

• Criminal record check

Work conditions and physical capabilities

• Fast-paced environment
• Attention to detail

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Flexibility
• Initiative
• Judgement
• Organized
• Team player
• Accurate
• Dependability
• Reliability
• Integrity
• Quick learner
• Due diligence

Screening questions

• Are you available for the advertised start date?
• Are you currently legally able to work in Canada?
• Do you currently reside in proximity to the advertised location?
• Do you have previous experience in this field of employment?
• Do you have the above-indicated required certifications?
• What is the highest level of study you have completed?

Health benefits

• Disability benefits

Financial benefits

• Life insurance
• Registered Retirement Savings Plan (RRSP)

Other benefits

• Free parking available
• Learning / training paid by employer
• Other benefits