Talent.com
Lead Generation Specialist
Lead Generation SpecialistDulibaninsurance • Fonthill, ON, CA
Lead Generation Specialist

Lead Generation Specialist

Dulibaninsurance • Fonthill, ON, CA
2 days ago
Job type
  • Full-time
Job description

Niagara Regional Municipality (Fonthill), Canada | Posted on 01 / 19 / 2026

  • City Niagara Regional Municipality (Fonthill)
  • Country Canada

Job Description

Are you looking for an opportunity to grow your career in marketing? We have an incredible opportunity for you!

At Duliban Insurance, we are not your average insurance broker – when you join the Duliban Dream Team, you become part of something bigger. Our tenets of honesty, integrity, and hard work inform everything we do – from our innovative technological approach to our commitment to the communities we serve, we drive for excellence while maintaining our homegrown roots.Join our award-winning Dream Team and grow with us!

The Lead Generation Specialist plays a pivotal role in driving Duliban Insurance Brokers’ sales and marketing efforts. They are responsible for developing and implementing lead generation focused marketing strategies that attract and engage clients through various digital channels. The key metrics for this role are monthly lead counts, sales, and campaign performance.

Responsibilities

  • Strategize, develop, and execute comprehensive lead-generation marketing plans that include paid advertising campaigns and content creation. Platforms include Google, Microsoft, Reddit, Meta and Linkedin.
  • Manage the lead aggregators (webrater, ratehub, lowestrates), working on optimizing the flow of customers and ensuring they are functioning to the best of their ability.
  • Prepare research before launching campaigns, and analyze the effectiveness against company goals after launch based on data driven insights.
  • Manage the Duliban customer referral program from start to finish, including shipping, reporting, and optimization.
  • Design and implement marketing strategies for client engagement, including email campaigns, newsletters, billboards, direct mail campaigns.
  • Manage lead aggregation tools, workflows, and optimization for lead generation.
  • Zoho and Pathway sales communication workflow management and optimization for lead generation.
  • Optimizing customer journey from lead to customer.
  • Implementation to reporting of website AB testing for page optimization and lead generation.
  • Keep up to date on industry digital marketing trends, prepare pitches on new experiments to generate leads.
  • Review and update website with new engaging content to build our SEO program.
  • Update scorecards and reports as needed.
  • Review data platforms (Meta, AHREFs, Google Search Console, Google Analytics, Zoho) to understand the consumer and make strategic decisions based on results that directly benefit lead generation and sales.
  • Requirements

  • 1-3 years of experience in Managing PPC Advertising Campaigns
  • 1-3 years of experience in Conducting Research, Analysis, and Reporting with tools such as Google Analytics, AHREFs, SEMRush, Search Console, and Zoho
  • 1-3 years of experience in Developing and Reporting on Email Marketing Campaigns (from concept to execution)
  • At least one year experience in Website A / B Testing and Optimization for Lead Generation using WordPress
  • At least one year experience in Managing Referral Programs and Improving Customer Retention Strategies
  • At least one year experience in Design and Editing Proficiency with Canva or Adobe Suite
  • Experience with Zoho CRM and Pathway Software
  • Duliban Insurance Brokers is an award-winning third generation brokerage that has been consistently named a top insurance workplace, winner of Brokerage of the Year (2019), and Lincoln’s Business of the Year (2022). As a division of the McDougall Insurance Group with offices across Niagara and Haldimand, our team prides itself on helping clients find simple, affordable solutions to all their auto, home, business and farm insurance needs.

    As a valued Dream Team Member, you receive :

  • Competitive compensation based on years of experience
  • A benefit package including medical, dental and vision coverage
  • A health spending account to use at your discretion
  • RRSP and DPSP Plan
  • Paid time off to volunteer in the community
  • Training and development opportunities
  • Become a valued member of the Duliban Dream Team and work alongside dedicated, motivated individuals committed to the communities we serve. Come and join us!

    #J-18808-Ljbffr

    Create a job alert for this search

    Lead Generation Specialist • Fonthill, ON, CA

    Similar jobs
    Investment Solutions Specialist - Fonthill

    Investment Solutions Specialist - Fonthill

    PenFinancial Credit Union • Saint Catharines, ON, Canada
    Full-time
    Be a part of something different.We may offer the same products and services as a big bank, but we couldn’t be more different. We’re rooted in purpose and we’re on a mission t...Show more
    Last updated: 21 days ago • Promoted
    Personal Lines Insurance Broker

    Personal Lines Insurance Broker

    Morison Insurance Brokers Inc. • Saint Catharines, ON, Canada
    Full-time
    Personal Lines Insurance Broker.Employment Type : Full-Time, In-Office.We're a family-owned insurance brokerage with deep Hamilton roots dating back to 1895. What started as a three-person downto...Show more
    Last updated: 30+ days ago • Promoted
    Maintenance Services Representative

    Maintenance Services Representative

    Campus Living Centres • Welland, ON, Canada
    Full-time
    Position Summary and Job Magnitude.The Maintenance Services Representative must ensure that the entire building is in safe and good working order at all times. This includes a combination of prevent...Show more
    Last updated: 1 day ago • Promoted
    Lead Generation Specialist

    Lead Generation Specialist

    Dulibaninsurance • Fonthill
    Full-time
    Niagara Regional Municipality (Fonthill), Canada | Posted on 01 / 19 / 2026.City Niagara Regional Municipality (Fonthill). Are you looking for an opportunity to grow your career in marketing? We have an...Show more
    Last updated: 2 days ago • Promoted
    Collision Center Manager

    Collision Center Manager

    CSN Collision • Saint Catharines, ON, Canada
    Full-time
    CSN Collision safely repairs more than 200,000 vehicles a year helping Canadians get back on the road with the trust and comfort of knowing their vehicle has been returned to like new condition.Sin...Show more
    Last updated: 30+ days ago • Promoted
    Customer Service Representative (Technical)

    Customer Service Representative (Technical)

    P.L. Light Systems • Beamsville, ON, Canada
    Full-time +1
    Are you looking for a place where you’ll feel like part of the family from day one? Do you want to join a company that’s putting winter out of business? At P.Light&nb...Show more
    Last updated: 30+ days ago • Promoted
    Senior Bridge & Civil Structures Lead

    Senior Bridge & Civil Structures Lead

    WSP in Canada • St. Catharines, Niagara Region, Canada
    Full-time
    A leading engineering firm is seeking a Senior Technical Manager, Bridges and Civil Structures in St.You will lead teams on transformative infrastructure projects that shape the future of transport...Show more
    Last updated: 17 days ago • Promoted
    Customer Service Representative - 50k-60k / Year - Work From Home

    Customer Service Representative - 50k-60k / Year - Work From Home

    Spade Recruiting • Port Colborne, Ontario
    Remote
    Full-time
    Quick Apply
    We’re looking for enthusiastic, self-driven, individuals to assist existing and prospective clients within our organization. This position will work with multiple clients throughout the day pr...Show more
    Last updated: 30+ days ago • Promoted
    Merchandiser Retail Team Lead

    Merchandiser Retail Team Lead

    Advantage Solutions Inc. • Lincoln, ON, CA
    Full-time
    We want you to help us shape the future of shopping experiences and deliver on our purpose of connecting people with the products and experiences that enrich their lives. Joining Advantage Solutions...Show more
    Last updated: 2 days ago • Promoted
    Restaurant Leader

    Restaurant Leader

    Tim Hortons • Saint Catharines, ON, Canada
    Full-time
    As a Restaurant Leader, you empower and lead your team to deliver exceptional guest experiences.You promote a respectful team environment and manage team members with open communication and underst...Show more
    Last updated: 30+ days ago • Promoted
    Senior Technical Manager, Bridges and Civil Structures

    Senior Technical Manager, Bridges and Civil Structures

    WSP in Canada • St. Catharines, Niagara Region, Canada
    Full-time
    What if you could redefine what’s possible? With us, you can.We are the home of ambitious, passionate, and innovative world shapers. With an unmatched breadth and depth of engineering, advisory and ...Show more
    Last updated: 17 days ago • Promoted
    Service Management Analyst

    Service Management Analyst

    Meridian Credit Union • St. Catharines, Niagara Region, Canada
    Remote
    Full-time
    At Meridian our aspiration is to integrate our purpose into everything we do for people, the planet, and communities.We believe that our greatest opportunity is to create opportunity and meet peopl...Show more
    Last updated: 25 days ago • Promoted
    Stormwater Management Engineer

    Stormwater Management Engineer

    UCC • Saint Catharines, ON, Canada
    Full-time +1
    Salary : $45,000 - $60,000 for junior, up to $120,000 for intermediate • Work on a variety of local projects with an end result you can see • Opportunities to deepen your kno...Show more
    Last updated: 30+ days ago • Promoted
    Work From Home - Sales Representative - 60k / Year

    Work From Home - Sales Representative - 60k / Year

    Spade Recruiting • Beamsville, Ontario
    Remote
    Full-time
    Quick Apply
    We’re looking for enthusiastic, self-driven, individuals to assist existing and prospective clients within our organization. This position will work with multiple clients throughout the day pr...Show more
    Last updated: 30+ days ago • Promoted
    Customer Service - Remote - 50k-60k / Year

    Customer Service - Remote - 50k-60k / Year

    Spade Recruiting • Port Colborne, Ontario
    Remote
    Full-time
    Quick Apply
    We’re looking for enthusiastic, self-driven, individuals to assist existing and prospective clients within our organization. This position will work with multiple clients throughout the day pr...Show more
    Last updated: 30+ days ago • Promoted
    Building Manager Live-IN

    Building Manager Live-IN

    Chad Management Group • Welland, ON, Canada
    Full-time
    Our Client is a very prestigious Property Developer in the Toronto area.We are Looking for a Live in Building Manager Couple to Join this team. Familiar with all aspects of building operation.Strong...Show more
    Last updated: 30+ days ago • Promoted
    Retail Store GM : Growth, Experience & Leadership

    Retail Store GM : Growth, Experience & Leadership

    Canadian Tire Store S • Port Colborne, Niagara Region, Canada
    Full-time
    A leading retail store in Port Colborne is seeking a General Manager to enhance operational efficiency and customer experience. This role involves managing a team, achieving sales goals, and impleme...Show more
    Last updated: 5 days ago • Promoted
    Service Advisor (Recreation Vehicle Dealership)

    Service Advisor (Recreation Vehicle Dealership)

    Outdoor Travel • Beamsville, ON, Canada
    Full-time
    Outdoor Travel, one of Ontario’s largest and most successful Recreation Vehicle Dealerships has an opportunity for : .Service Advisor (Recreation Vehicle Dealership). This key position offers st...Show more
    Last updated: 1 day ago • Promoted