Digital Marketing Manager

We are a collective of aquatic professionals assembled together to create and distribute thoughtful aquatic mechanical product solutions for recreational water and life support systems. We endeavor to develop sustainable products and solutions that save water, reduce energy consumption, and decrease space required, all while lowering operating costs and increasing efficiency. Developing disruptive aquatic solutions is who we are and what we do. We improve the owner, designer, and builder experience by creating, manufacturing, and distributing products specifically designed and manufactured for application in the recreational aquatics industry globally.

About the position

Aquify is looking to hire an experienced and versatile Digital Marketing Specialist to help build and grow our marketing endeavors. Our ideal candidate will help develop, implement, track and optimize our digital marketing campaigns across all digital channels to support lead generation efforts and brand recognition. You should have a strong grasp of current digital marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

This position represents an opportunity to help define a marketing strategy at a small but mighty company transitioning from startup to a growth oriented position in the market.

Key responsibilities

• Manage and execute project deliverables set forth by the President and Digital Strategy
• Plan and execute various digital marketing campaigns through various channels including PPC, Paid Social, Affiliate and SEO
• Provide creative and design support for brand development, promotional campaigns, and internal / external communications
• Source, manage, and maintain digital applications and third-party platforms to make our marketing initiatives as effective and efficient as possible
• Create social media content that is consistent with our brand goals, and engage with others in the aquatics industry
• Provide insight into building campaigns audiences, conversion tracking, and other metrics to maximize impact and results
• Collaborate with internal sales and engineering teams to help refine our lead generation efforts
• Identify new advertising trends in our industry and opportunities within various platforms
• Continuously monitor, review, and analyze digital campaign performance to improve and evolve tactics on a monthly, quarterly, and annual basis
• Create monthly reports on digital metrics and measurements
• Support the content management on the website
• Producing digital content in the form of blog posts, case studies, newsletters, brochures, press releases
• Producing and coordinating photo and video content for promotional material and instructional videos
• Keep track of budget and optimize spend effectively
• Evaluate competitors
• Assist with day to day activities as needed

Requirements

Compensation and perks

Location

Kelowna (office) or Vancouver (remote), BC, Canada preferred but elsewhere in Canada or the USA will be considered for the right fit.

Aquify Systems is an inclusive and diverse collective of aquatics professionals.

We create aquatic mechanical products that use less and give more. Products that promote healthy communities, inspiration, and reduce their negative impact on the environment.

Our mission is to create aquatic mechanical equipment products that use less water, energy and space.

Vision

Our vision is to create aquatic mechanical equipment that is kind to the environment and kind to the people who use it.

Does a career at Aquify sound like a good fit? Apply for this job now!

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