Content Strategist

Were a healthcare platform for humans designed for real life. Pocketpills is Canadas leading online pharmacy & medical care platform. Re-imagining healthcare to make it accessible affordable and built for people like you. Driven by our passion for innovation and customer-care weve designed a suite of digital care experiences that empower our members to take control of their health wherever life takes them. From coast to coast over 800000 Canadians trust Pocketpills to deliver their medication & ensure a healthcare professional is always just an arms-reach away.

We founded Pocketpills as a solution to fix the broken system that made getting care harder than it needed to be. We dont believe long line ups at the doctors office confusing refill protocols & one-size-fits-all advice actually fit with what Canadians need so weve changed the game. Powered by pharmacists engineers doctors clinicians & service experts our platform redefines the world of wellness from personalized treatment that actually feels personal to truly effortless refills including free friendly delivery. Because we do believe Canadians deserve a better way to manage their most important asset their health.

Discover the healthcare platform that feels Delightfully Human. With Pocketpills complete care is right in your pocket.

The Role

We are looking for a dynamic and experienced Content Writer(s) to help us in our content initiatives. These include high quality relevant and personalized content that guides members to have better health outcomes. These also include content strategies to drive acquisition of more this role you will be responsible for creating editing and optimizing various content types across multiple channels to enhance brand visibility and reach. The ideal candidate will have strong writing skills a strategic mindset and a proven track record in content marketing. Experience in health care would be an added advantage.

Why this role exists

Pocketpills is expanding quickly and we need someone who can see the full picture of how content drives growth from the first click to a returning own the words and strategy behind how people find us understand us and choose us.

That means :

• Writing clear trustworthy copy that gets people to take action - in ads landing pages emails and app screens.
• Shaping our website and blog content so it answers real patient questions and brings in qualified visitors through search.
• Working with our marketing and design teams to turn insights and data into better messages.
• Collaborating with our SEO agency to make sure our website content structure and keywords match what people are actually looking for and that our copy still sounds human.

What youll own

Strategy & Planning

Conversion Copy (Paid & Lifecycle)

SEO & Content Ops (with Agency)

Skills and qualifications

Requirements

Key Skills

Compliance Management,Information Management,Proofreading,Social Intelligence,Content Quality,Factual Information,Video Packages,Conduct Interviews,Records Management,Creative Content,Editorials,News Stories,Newsgathering,Content Reviews

Employment Type : Full-Time

Experience : years

Vacancy : 1