Client Care Manager/ Sales Manager

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Join to apply for the Client Care Manager/ Sales Manager role at Home Instead

The Client Care Manager is responsible for driving business growth in Victoria by developing strong relationships with referral partners, converting leads into clients, and ensuring high-quality care through strategic oversight. You will be at the heart of our client experience—building trust, tailoring care solutions, and collaborating closely with internal teams to ensure satisfaction and retention. Note: This role is based in Victoria but requires occasional travel to the Lower Mainland (approximately 2-3 days per month). Key Responsibilities Client Care & Relationship Management

• Conduct care consultations with potential clients and families to assess needs and create personalized service plans.
• Maintain consistent follow-up with leads and prospects using a tech-forward CRM system.
• Introduce Care Professionals to clients and ensure they are briefed on all care needs and preferences.
• Conduct regular quality assurance (QA) visits (in-person or virtually) to monitor and adapt care plans as needed.
• Provide compassionate support to clients and their families.
  
  

Sales & Business Development

• Identify and build relationships with referral sources, including hospitals, physicians, community health centers, assisted living communities (ALFs), senior centers, hospice programs, and more.
• Use a consultative sales approach to diagnose needs, recommend solutions, and convert inquiries into active service users.
• Develop and execute local marketing and PR strategies to boost brand presence.
• Present Home Instead services to referral sources through 1:1 meetings and group presentations.
• Maintain accurate records of all prospecting, sales, and relationship management activities using company technology and tools.
  
  

Team Collaboration & Reporting

• Track performance, align sales activities with business goals, and report weekly on metrics and opportunities.
• Collaborate cross-functionally with recruitment, scheduling, and care coordination teams to ensure a smooth client experience.
• Participate in regular team meetings and contribute to the development of educational sessions for clients, prospects, and referral partners.
• Provide support with on-call duties on a rotating basis.
  
  

Who You Are

• Driven & Enthusiastic - You love connecting with people and thrive in a fast-paced, relationship-driven environment.
• Proficient in Technology - Comfortable using CRM systems, Word, Excel, and internal scheduling/record-keeping platforms.
• Sales Savvy - Experience in consultative or relationship-based sales is a strong asset.
• Senior Care Knowledge - You have worked with or have a passion for supporting older adults, ideally in a home care or health care setting.
• Excellent Communicator - You build trust quickly, speak confidently, and know how to listen with empathy.
  
  

Requirements

• Post-secondary education in business, healthcare, gerontology, or related field preferred.
• 1+ year of experience in home care, healthcare, or a senior-related industry.
• Valid BC Driver’s License with access to a vehicle (must have business insurance coverage).
• Must be able to work some evenings and weekends as needed.
• Willingness and ability to travel to the Lower Mainland 2-3 days per month.
  
  

Why Join Us?

• Work with a team of empathetic, like-minded professionals
• Make a real impact in the lives of seniors and their families
• Enjoy a flexible schedule that promotes work-life balance
• Competitive compensation with benefits and growth opportunities
  
  

Help us elevate senior care in Victoria and beyond.

Apply today and join our mission to change the way the world ages.

Home Instead office is an independently owned and operated franchise of Home Instead, Inc., an Honor Company. 2024 Home Instead, Inc.

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