Talent.com
Manager Marketing & Sales
Manager Marketing & SalesPark Place Seniors Living • Surrey, BC, Canada
Manager Marketing & Sales

Manager Marketing & Sales

Park Place Seniors Living • Surrey, BC, Canada
4 days ago
Job type
  • Full-time
Job description

Job Description

Job Description

Role Summary

As Corporate Marketing & Sales Manager, you will drive occupancy growth by equipping site teams with the tools, processes, and insights they need to convert leads effectively. You will lead the end-to-end strategy across demand generation, sales enablement, and digital channels, delivering measurable business results. This role requires periodic travel to our senior living sites to support sales teams and strengthen on-the-ground execution.

What You’ll Do

Marketing & Sales Strategy and Execution

  • Build and execute marketing and sales strategies aligned with organizational goals.
  • Develop enablement assets to improve conversion consistency across sites.
  • Identify target segments and tailor messaging and campaigns for the senior living customer journey.
  • Drive integrated campaigns to generate qualified leads and support site occupancy goals.

Digital Marketing & Content

  • Oversee organic and paid digital channels, including website content, SEO / SEM, email, and online advertising.
  • Ensure brand-aligned content that engages families, tells our community stories, and generates inquiries.
  • Maintain and grow our social presence to support storytelling, community engagement, and lead generation.
  • Data, Analytics & Reporting

  • Analyze CRM data and deliver actionable insights to improve pipeline and conversion rates.
  • Conduct competitive and market research to spot trends and opportunities.
  • Track campaign effectiveness, optimize for ROI, and present reports to senior leadership.
  • Collaboration & Stakeholder Engagement

  • Partner with site leaders, operations, and internal teams to align marketing and sales execution.
  • Deliver training that reinforces product knowledge, positioning, and consistent messaging.
  • Cultivate referral sources and industry relationships; represent Park Place at conferences, trade shows, and community events.
  • Budget & Resource Management

  • Manage the marketing budget, prioritize high-impact initiatives, and optimize spend.
  • What You Bring

  • Bachelor’s degree in marketing, Business, or a related field.
  • Proven experience in marketing and sales, ideally in senior living or a related industry.
  • Strong understanding of senior living demographics and decision-making journey.
  • Track record of building and delivering measurable revenue or occupancy outcomes.
  • Fluency in digital marketing (SEO, SEM, social, email) and content development.
  • Excellent communication and presentation skills.
  • Data-driven mindset; able to translate analytics into clear actions.
  • Strong leadership and collaboration across multi-site environments.
  • Proficiency with CRM systems, marketing automation, and Microsoft Office Suite.
  • Why Park Place

    At Park Place Seniors Living, we offer a collaborative and supportive environment where your marketing and sales expertise can make a meaningful, measurable impact. If you’re passionate about elevating resident experiences, building strong communities, and driving results, we’d love to hear from you.

    Powered by JazzHR

    FAuQHBMD6Q

    Create a job alert for this search

    Manager Marketing Sales • Surrey, BC, Canada

    Similar jobs
    Manager, Partnership Marketing

    Manager, Partnership Marketing

    Vancouver Whitecaps FC • Vancouver, BC, Canada
    Full-time
    Salary : $55,000 - $65,000 + variable compensation.Lead the planning and execution of a diverse portfolio of partner accounts, including traditional media assets, in-market promotions, in-arena acti...Show more
    Last updated: 30+ days ago • Promoted
    manager, sales and marketing

    manager, sales and marketing

    Government of Canada - Western • Vancouver
    Full-time
    Work must be completed at the physical location.There is no option to work remotely.Help - Green job – Help Green job – Help. Green jobs contribute to environmental preservation, conservation, and r...Show more
    Last updated: 13 hours ago • Promoted • New!
    Marketing Manager

    Marketing Manager

    RE / MAX Crest Realty • Vancouver
    Full-time
    RE / MAX Crest Realty is seeking a dynamicMarketing Managerto lead our marketing initiatives, strengthen brand awareness, and drive strategic growth. This role is ideal for a creative and results-orie...Show more
    Last updated: 17 days ago • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    Relayfi • Vancouver
    Full-time
    Our mission is to increase the success rate of small businesses.Traditional banking has been a growth limiter rather than a growth enabler for business owners, and we’re changing that.Relay is the ...Show more
    Last updated: 17 days ago • Promoted
    Mid-Senior Sales & Marketing Professionals

    Mid-Senior Sales & Marketing Professionals

    Hire Resolve.com • Vancouver, BC, Canada
    Full-time
    Hire Resolve is assisting Sales & Marketing organizations in hiring experienced Sales & Marketing professionals.This is a multi-role campaign spanning several commercial functions, includin...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Manager

    Marketing Manager

    Targeted Talent • Delta, BC, Canada
    Full-time
    Are you an expert in B2B Marketing? Have you been engaged in strategy development and execution to drive qualified leads? Have you taken a new brand and created an impact?.We are looking for an exp...Show more
    Last updated: 30+ days ago • Promoted
    Marketing - Senior Manager / Manager, Brand

    Marketing - Senior Manager / Manager, Brand

    ARITZIA • Vancouver
    Full-time
    The mission of the Brand Department is to future proof the brand and increase the perceived value of Aritzia over time.The opportunity : Aritzia is growing and our Brand team is growing with it.This...Show more
    Last updated: 17 days ago • Promoted
    Marketing Manager, Vantage

    Marketing Manager, Vantage

    WhiteWater West- • Richmond, BC, Canada
    Full-time
    Vantage is a SaaS start up owned by WhiteWater which uses guest data to optimize the guest experience and operational efficiency for Water and Theme parks. We provide guests with an elevated experie...Show more
    Last updated: 29 days ago • Promoted
    Manager, Marketing Operations

    Manager, Marketing Operations

    Connor, Clark & Lunn group • Vancouver
    Full-time
    Connor Clark & Lunn Financial Group Ltd.Are you a marketing operations professional who thrives at the intersection of technology, process, and strategy? We are looking for a dynamic individual to ...Show more
    Last updated: 17 days ago • Promoted
    Sales / Business Development Manager

    Sales / Business Development Manager

    Armour Security • Burnaby
    Full-time
    Full time | Armour Security and Protection Services Corp | Canada.City Burnaby (Government Road / Lake City / SFU / Burnaby Mountain). State / Province British Columbia.Armour Security & Protection Se...Show more
    Last updated: 17 days ago • Promoted
    Product Marketing Manager (Remote)

    Product Marketing Manager (Remote)

    ActiveState • Vancouver, BC, Canada
    Remote
    Full-time
    To help drive ActiveState’s next stage of growth of our SaaS platform, we are seeking a passionate Product Marketing Manager to join our team. In this role, you will bridge the gap between pro...Show more
    Last updated: 15 days ago • Promoted
    Product Marketing Manager

    Product Marketing Manager

    FISPAN • Vancouver, BC, Canada
    Permanent
    FISPAN) is an Enterprise SaaS FinTech company that allows banks to deploy embedded financial products and services to create a seamless banking connection for their corporate clients.Our product ai...Show more
    Last updated: 18 days ago • Promoted
    Sales Manager

    Sales Manager

    Tecqify Solutions Inc. • Vancouver, BC, Canada
    Full-time
    Do you need an OPPORTUNITY with a GROWING company willing to take a chance on you? Are you ready to be PUSHED HARD? Do you want to EAT what you KILL? Do you want to be REWARDED for being SELF-MOTIV...Show more
    Last updated: 30+ days ago • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    Kabam • Vancouver
    Full-time
    At Kabam, we’re constantly raising the bar of excellence in free-to-play gaming.We hire for passion and diversity so that we can triumph in our collective skill. Our teams are made up of a fusion of...Show more
    Last updated: 17 days ago • Promoted
    Growth Marketing Manager : Brand & Performance

    Growth Marketing Manager : Brand & Performance

    Fed • Vancouver
    Full-time
    A food and nutrition startup in Vancouver is seeking an ambitious Marketing Manager to lead their marketing strategies and growth efforts. This role requires overseeing digital and traditional marke...Show more
    Last updated: 6 days ago • Promoted
    Product Marketing Manager

    Product Marketing Manager

    Seequent • Vancouver, BC, Canada
    Full-time
    At Seequent, we help organisations to understand the underground, giving the confidence to make better decisions faster.We build world-leading technology that is at the forefront of Earth sciences,...Show more
    Last updated: 4 days ago • Promoted
    Field Marketing Manager

    Field Marketing Manager

    Themis Solutions Inc. • Vancouver
    Full-time
    Clio is the global leader in legal AI technology, empowering legal professionals and law firms of every size to work smarter, faster, and more securely. Founded in Vancouver, Canada in 2008, Clio is...Show more
    Last updated: 17 days ago • Promoted
    Assistant Sales Manager

    Assistant Sales Manager

    Dilawri Group of Companies - BC Region • Vancouver, BC, Canada
    Full-time
    Looking for a great opportunity to work in Canada’s largest Automotive Group? Join the Family today, the Dilawri Lifestyle is waiting for you!. Dilawri life is full of excitement, click here f...Show more
    Last updated: 9 days ago • Promoted