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Manager, Marketing Operations

Manager, Marketing Operations

Summit Search GroupWinnipeg, MB
30+ days ago
Job type
  • Full-time
Job description

Responsibilities :

Project Governance and Operations Management

  • Maintain a high standard for the development and execution of high quality, high impact marketing and communications content delivered through paid, earned, shared and owned channels
  • Maintain a project governance structure to ensure projects run smoothly, within scope, and on time
  • Implement and manage a centralized tracking tool to provide regular project updates and reports to stakeholders Strategic Planning and Performance
  • Develop and maintain a framework for project selection, prioritization, and performance monitoring, ensuring alignment with business objectives
  • Regularly evaluate project performance, report on results, and leverage insights to contribute to marketing strategy discussions
  • Manage internal and external marketing resources, ensuring capacity is aligned with project demand

Collaboration and Communication

  • Ensure seamless project progression by facilitating clear communication between team members and involving relevant stakeholders at the right stages
  • Promote collaboration across departments, ensuring marketing operations are integrated with broader business functions
  • Process Streamlining and Automation

  • Lead the optimization of marketing operations by refining workflows, automating processes, and implementing standardized templates to improve efficiency
  • Foster an environment of continuous improvement by identifying and addressing bottlenecks in operational processes
  • Content Marketing

  • Guide the development of content marketing plans, ensuring they support marketing campaigns and align with target audiences
  • Collaborate with content contributors to develop content and campaigns, and oversee distribution plans
  • Innovation and Continuous Improvement

  • Encourage creative thinking within the marketing team, driving innovation in project delivery, cross-functional collaboration, and marketing operations
  • Stay current with the latest marketing technologies and trends, applying best practices to enhance operational performance and content delivery
  • Qualifications :

    Specialized Knowledge and Skills

  • Expertise in project management methodologies and marketing operations
  • Strong understanding of content marketing principles, with the ability to balance both content creation and operational excellence
  • Proficiency in marketing platforms, marketing automation tools, and project management software
  • Proficiency in communicating in both French and English is a significant asset
  • Marketing experience within insurance, group benefits, or financial fields is a significant asset
  • Experience and Abilities

  • 7+ years marketing experience with 3 + years managing people
  • Demonstrated ability to manage multiple projects simultaneously, while ensuring alignment with business objectives and resource availability
  • Excellent leadership and communication skills, with experience facilitating collaboration across teams and managing internal and external resources
  • Demonstrated experience in the creative development of marketing and communications materials including traditional and digital media
  • Strong problem-solving skills and a continuous improvement mindset
  • Familiarity with managing marketing budgets, forecasting resources, and optimizing workflows using marketing technologies and tools
  • Applications can be sent directly to Jessica Willis, Summit Search Group, at

    Summit Search Group has a strong commitment to Diversity, Equality and Inclusion. We strive for continuous development, modeling, inclusive behaviors and proactively managing bias throughout our process.

    Jessica Willis

    Job ID

    WJ737

    City

  • Winnipeg, MB
  • Remuneration

    Competitive Salary + benefits

    Industry

    Position

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    Manager, Marketing Operations • Winnipeg, MB