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Marketing & Community Manager

Marketing & Community Manager

DandylionToronto, ON, Canada
30+ days ago
Job description

Job Title : Marketing & Community Manager

Location : In-Office (Toronto, ON)

Type : Full-Time

Woohoo! We're so excited to be growing our Dandylion Team! As a Dandylion marketer, you will help us shape what you want the future of Dandylion and dog care to look like.

About Dandylion :

Dandylion is on a mission to redefine dog grooming with innovative, easy-to-use, and high-quality products. Dedicated to dog parents, we’re fostering a vibrant community of passionate dog lovers who prioritize exceptional care for their dogs. If you’re a creative individual with a passion for storytelling, an eye for trends, and a knack for building connections, we’d love for you to join our pack!

About the role :

As Marketing & Community Manager, you’ll play a vital role in driving Dandylion’s growth by crafting compelling narratives, creating engaging content, and fostering a thriving community of dog parents. From leading social media strategies to executing impactful email campaigns and cultivating relationships with our audience, you’ll ensure that Dandylion’s voice resonates authentically and powerfully across all platforms.

Key Responsibilities

  • Marketing Calendar : Develop a comprehensive marketing calendar that aligns with our brand's vision and goals. Create monthly campaigns and themes that resonate with our target audience, increase brand awareness, and drive customer acquisition and retention.
  • Social Media & Content Creation : Develop and execute content strategies for social platforms like Instagram, TikTok and more. Create visually engaging posts, reels, and videos that incorporate trending styles and storytelling techniques to captivate and grow our audience.
  • Storytelling & Brand Voice : Craft authentic, relatable narratives that resonate with dog parents and bring Dandylion’s story to life through consistent and impactful storytelling across all channels.
  • Email Marketing : Design and execute email campaigns with engaging copy and visuals to drive brand awareness and retention. Analyze performance to optimize results.
  • Community Building : Build and nurture an active, welcoming community both online and offline through active engagement, thoughtful responses and community events that foster connection and loyalty
  • Partnerships with Brands and Influencers : Identify and forge strategic partnerships with like-minded brands, advocates and influencers. Execute co-branded campaigns, influencer partnerships and cross-promotional initiatives to expand reach, boost sales and enhance brand credibility.
  • Analytics & Reporting : Monitor key performance metrics, generate actionable insights, and provide regular reports to optimize campaign performance and inform future marketing strategies.

What we are looking for

Experience :

  • 4–6 years in social media, marketing, content creation, or community management
  • Strong storytelling skills and the ability to create content that evokes emotion and builds connections.
  • Deep understanding of platforms like Instagram, TikTok, and emerging trends.
  • Proficiency with editing and design tools like Adobe Creative Suite, Canva, CapCut, or Figma
  • Who you are :

  • A passionate dog parent with a genuine love for dog care
  • A storyteller at heart who understands how to connect with an audience through content and conversation.
  • Creative and trend-savvy, with the ability to adapt ideas into impactful campaigns.
  • Curious and proactive, eager to learn, test new ideas, and adapt quickly.
  • Data & results driven, using metrics to measure success and inform strategy
  • Outgoing and personable, energized by building meaningful connections.
  • Highly organized and detail-oriented, capable of juggling multiple projects and meeting deadlines.
  • A collaborative team player with a positive, can-do attitude and a willingness to roll up your sleeves.
  • How to Apply :

    If you are a passionate marketer who wants to make a significant impact on a growing brand in the dog care industry, we would love to hear from you! Please send your resume and cover letter to , explaining :

  • Why you’re excited to join the Dandylion team.
  • Why you’re the perfect fit for this role.
  • We can’t wait to hear from you and have you help shape the future of dog care!

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    Marketing & Community Manager • Toronto, ON, Canada