e-Commerce Specialist

Job Description

Hybrid - This role is categorized as hybrid. This means the successful candidate is expected to report to the Oshawa Elevation Centre or the Markham Elevation Centre three times per week, at minimum.

The e-Commerce Specialist reports to the Digital Platform Manager at General Motor. The eCommerce Specialist will be a critical driver of our online sales success, responsible for both the strategic direction and technical execution of our e-commerce platform. This role will operate across multiple distinct business units, supporting sales through both direct-to-consumer (DTC) channels and our dealer network. The Specialist will also factor in diverse fulfillment models and unique pricing strategies for each business unit, ensuring maximized revenue growth and an exceptional customer experience across all digital touchpoints. This role requires a strong blend of technical expertise, strategic thinking, and a deep understanding of complex digital shopping journeys. The ideal candidate will be detail-oriented, results-driven, and passionate about leveraging technology to achieve intricate e-commerce objectives.

Key Responsibilities

eCommerce Platform Management & Strategy :

• Serve as a primary point of contact for the e-commerce platform, overseeing its technical health, performance, and scalability across all integrated business units.
• Collaborate with IT, development teams, and external vendors to manage platform integrations, updates, and troubleshooting, ensuring seamless operation for Tier 1 National and dealer channels.
• Contribute to the strategic roadmap for e-commerce platform development, identifying new features, tools, and functionalities to enhance capabilities tailored to the unique needs of each business unit and fulfillment model.
• Ensure the platform adheres to best practices for security, uptime, and performance.

eCommerce Operations & Content :

Sales & Conversion Optimization :

Digital Marketing & Merchandising :

Customer Experience (Online) :

Reporting & Analysis :

Cross-Business Unit Coordination & Strategy Alignment :

Qualifications

Additional Job Description

Technical Skills :

Soft Skills :

Benefits :

The goal of the General Motors of Canada total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan currently includes the following benefits, in addition to many others :

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Non-Discrimination and Equal Employment Opportunities

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and / or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire .

Accommodations

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