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Manager Of Advertising

Manager Of Advertising

RECRUITMENT PARTNERS INC.Regina, SK
1 day ago
Job type
  • Full-time
  • Permanent
Job description

Manager of Advertising

Our client is searching for the Manager of Advertising to join their team. This role will be responsible for implementing a streamlined approach for advertising distributed products, identifying the best mix of media channels and best practices for tactical execution. A successful candidate will guide Account Managers on how to deliver effective advertising to the right target audience at the right time.

Your success will be defined by your ability to :

  • Ensure job duties and responsibilities are being met by the Advertising Account Managers
  • Provide feedback and counsel to the account team and identifying relevant training opportunities
  • Conduct performance evaluations using key metrics
  • Assist with identifying target audiences and understand their behaviour, habits, and how they consume media
  • Identify business objectives and KPI’s for the company as a whole and ensure alignment across all distributed divisions
  • Ensure best practices are implemented for campaign launch strategies, tradeshow attendance, media selection and stakeholder engagement
  • Provide strategic oversight on supporting and promotional collateral
  • Proactively keep abreast of industry trends and share knowledge with the team
  • Act as a positive role model through example
  • Mentor the team to maximize individuals’ growth, and harness the strengths and opportunities of each team member
  • Oversee larger scope projects and facilitate collaboration where necessary
  • Ensure budgets and reporting are well documented and tracked
  • Recruitment, onboarding and providing feedback for coaching at key milestones

Your strengths include :

  • 3+ years as a Team Lead, Manager or Account Executive or Director
  • University or College Degree or Diploma in Media, Marketing, Business, Project Management or a related field is preferred
  • Demonstrated supervisory, delegation and strong mentorship skills
  • Proven track record of client and team success
  • Solid understanding of budgeting and reporting on progress
  • Knowledge of performance evaluation techniques and metrics
  • Outstanding organizational and leadership skills
  • Broad knowledge of media channels and campaign evaluation metrics
  • Desire to work with team members to continually improve results
  • Proficient with Microsoft Office Suite
  • Agency experience is an asset