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Marketing Data Analyst

Marketing Data Analyst

Thorens Inc.Laval, Qc
18 days ago
Salary
CA$85,000.00–CA$105,000.00 yearly
Job type
  • Full-time
  • Permanent
Job description

COMPANY DESCRIPTION :

Based in Montreal, this fast-growing online retailer specializes in premium quality essentials and has earned a strong reputation in its industry. At a pivotal stage in its development, the company is focused on expanding its reach and exploring new strategic opportunities.

JOB DESCRIPTION :

The role of the Marketing Data Analyst is to support the team and our marketing activities. You will be responsible for analyzing data, providing insights, and helping optimize our marketing efforts. If you are a detail-oriented, creative individual with a passion for marketing, we would love to hear from you.

TASKS AND RESPONSIBILITIES :

  • Analyze marketing data across multiple channels (e.g., paid ads, email campaigns,website analyics) to identify trends and insights.
  • Measure ROI on marketing campaigns and recommend optimizations to improve performance.
  • Build dashboards and reporting tools to track KPIs and provide real-time visibility into marketing performance.
  • Collaborate with the marketing team to design measurement plans that align with the company’s goals and objectives.
  • Aggregate data from different sources to provide a holistic view of marketing spend efficiency.
  • Collaborate with the marketing team to define key performance metrics and set benchmarks.
  • Identify opportunities for cost savings and improved allocation of marketing budgets.
  • Conduct A / B tests and interpret results to guide campaign strategies.
  • Present insights and findings to stakeholders in clear, actionable reports.
  • Stay up-to-date with data analysis tools and industry trends.
  • Approach analyses with minimal guidance and have structured, strategic thinking to design a plan before digging into data.

Profil

QUALIFICATIONS :

  • Bachelor’s degree in a relevant field (e.g., Data Science, Marketing Analytics, Business Intelligence, Statistics, or equivalent training)
  • Minimum of 4 years of experience in data analysis, preferably in a marketing context
  • Strong data-driven mindset with proven analytical and problem-solving skills
  • Proficiency with BI tools (e.g., Power BI, Tableau, Looker) and data visualization best practices
  • Experience with data querying languages (e.g., SQL), and working with large datasets from various sources (CRM, web analytics, campaign data, etc.)
  • Comfortable in a fast-paced, evolving environment; able to manage multiple priorities and deadlines
  • Strong communication skills, with the ability to translate complex data into actionable insights for non-technical stakeholders
  • Interest in marketing performance metrics and customer behavior analysis is a strong asset
  • Familiarity with cloud data platforms (e.g., Snowflake, BigQuery) and / or marketing automation tools (e.g., HubSpot, Salesforce) is a plus

    • Informations contractuelles

    WORK CONDITIONS :

  • Full-time permanent role.
  • Salary range between $85,000 and $105,000 based on experience.
  • Extended health and dental benefits, 100% fully paid by the employer.
  • To ensure collaboration, team cohesion, and motivation to come to the office, catered lunches are provided every day, along with unlimited snacks, drinks, coffee, and fruit.
  • The office is easily accessible by public transportation (metro, train, bus), and there is free parking available on-site.
  • Rapidly growing company.
  • Dynamic and fast-paced work environment.

    • Note : The masculine is used to lighten the text without prejudice to the feminine form.

    ANY QUESTIONS ABOUT THIS ROLE?

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    514.842.7846

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    Data Analyst • Laval, Qc