Trade Development Manager

Position Summary :

The main function of the Trade Development Manager (TDM) position is to open and maintain accounts for designated Company products utilizing a Company-owned van and distributor target lists of accounts. The Trade Development Manager reports to the Eastern Region Manager (RM). This position will oversee and service the city of Montreal and its North Shore.

You will achieve long‐term strategic and tactical sales and distribution plan for the Monster brand portfolio in support of the company's business objectives. Manage distributor / bottler business results in the Coca Cola Operating Unit assigned region / district and be responsible for the success of the company in that respective territory. Accomplished through effective distributor management skills, solid fieldwork skills (negotiation, visits and market execution) and the ability to develop strong relationships.

Essential Job Functions :

• Manage relationships with the distributors and some customers in the assigned territory. Responsible for market execution in the territory in Traditional Trade and Modern Trade.
• Maximize the sale and distribution of all company products in the assigned region through the establishment and appropriate execution of local and national sales programs.
• Train and coach the distributor / bottlers sales force to engage them with the Monster brand and objectives.
• Ensure the execution of national and regional account strategies for all company products and achieve sales, profit and market share objectives for all national and regional accounts and / or programs.
• Monitor market / retailer activity to develop the most cost‐effective strategies in order to drive volume and profitability through increased penetration and promotion.
• Develop, manage and / or maximize partnerships to drive improved performance. Develop and use objective tools, information and feedback in order to establish region and area performance goals and results
• Conduct business performance reviews with distributors / Bottlers in order to track, monitor and adjust efforts and produce desired outcomes in all key business segments.
• Work closely with National Sales and Regional Account Management Teams to understand and communicate customer programs and activities that impact their respective market.

Position Requirements :

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