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Director of Creative Strategy

Director of Creative Strategy

EaglecomToronto, ON, Canada
14 days ago
Job description

Position : Director of Creative Strategy

Company : Eaglecom

Experience : 5-10 Years Direct Response Fundraising / DRTV and Brand Experience Preferred

Salary Range : 100-125k (Commensurate with Experience)

Send Resume to : Ravita Seetahal | [email protected]

Eaglecom is recognized worldwide as a leader in direct response and performance-based television fundraising campaigns for leading non-profit organizations. We produce commercials and buy airtime across many channels and platforms to acquire monthly donors, raise millions of dollars, and increase brand awareness to the charities for which we work. We are a mission-focused, specialized agency that develops and delivers highly successful fundraising campaigns with big impact.

Eaglecom is looking for a new senior creative team member who is passionate, hard working and mission driven, and who is eager to help us develop lifesaving creative that serves our charitable clients and grows our business. If this describes you, and you possess the skills below, we look forward to hearing from you. www.eaglecom.org

Primary Duties and Responsibilities :

This challenging role combines fundraising acumen and proven direct response expertise with excellence in creative leadership, project management and presentation skills. This position will help shape the future and direction of our direct-response and performance-based TV creative, as we strive to better serve our clients and the missions they represent. You will help us continue to excel at producing highly successful TV campaigns, as well as help us develop and deliver campaigns for a new media landscape.

Your fundraising, leadership and creative development skills will help bring more success to some of the world’s largest and most influential charitable organizations. You will report to the VP, Creative and Production and perform a range of duties including :

  • Leading the development and production of our clients’ world-class direct response TV campaigns, from oversight of concept development through to final project completion, in collaboration with our VP of Fundraising Strategy
  • Directing and collaborating with our in-house creative editors and graphics team in a multitasking, high pressure environment to produce commercials that meet and exceed client expectations
  • Sourcing, directing and collaborating with a network of freelancers and creative agencies to augment our in-house team for the production of concepts and commercials
  • Reviewing and approving all final creative and versioning with a high attention to detail
  • Developing and maintaining master production list for all clients
  • Developing and participating in creative presentations to clients
  • Maintaining a complete understanding of all clients’ fundraising, brand, marketing and organizational objectives and needs
  • Driving constant improvements to Eaglecom’s creative quality and output, and our ability to innovate, exceed client expectations, and lead our industry
  • Maintaining a strong knowledge of current DRTV best practices, as well as emerging techniques and trends for CTV, You Tube and other connected channels

Required Skills / Qualifications :

  • 5-10 years fundraising experience
  • Experience and knowledge of DRTV, marketing and brand
  • Excellent presentation and communication skills
  • Ability to work and communicate in a highly collaborative, inclusive team environment
  • Openness to learning, adapting, growing and evolving alongside our creative team
  • Ability and willingness to travel for client meetings in the US
  • Excellent attention to detail and highly organized