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Venture capital Jobs in Toronto, ON
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Marketing Manager - Digital B2B
Flow Capitaltoronto, on, Canada- Promoted
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MANAGER CAPITAL CONSTRUCTION PROJECTS
City of TorontoToronto, ON, CanadaMarketing Manager - Digital B2B
Flow Capitaltoronto, on, Canada- Permanent
About Flow Capital
Flow Capital provides founder-friendly growth capital for high-growth companies across North America and the UK through minimally dilutive debt structures. Our mission is to empower entrepreneurs with the growth capital needed to sustainably scale their businesses through our fast, flexible, and founder-friendly alternative debt structures. We are a small team of professionals with our head office in downtown Toronto.
The Opportunity
We have an exciting opportunity for a Digital B2B / AI Marketing Manager to join our team. Reporting to the CEO, this position manages and executes Flow Capital’s full digital marketing efforts with an emphasis on lead generation through inbound and outbound marketing channels. If you have a strong desire to have a major impact the sales funnel at a growing company funding high-growth startups, we would love to hear from you.
This is a hands-on role with the objective of using marketing to fill the top of the sales funnel. Responsibilities span from strategy through implementation, execution, and monitoring. You will create and execute our marketing campaigns, evaluate our marketing performance metrics, and collaborate with the rest of the Flow team to help us continue to grow our business. Must have experience and accountability in qualified lead generation. The ideal candidate will have a strong B2B digital marketing background with excellent communication skills and attention to detail.
Note : This position has the flexibility to work partially remotely, although candidates must be based in Toronto, Ontario.
Requirements
- 8+ years of hands-on experience in digital B2B marketing, ideally in finance, venture capital, venture debt, or related industries.
- Must have previous experience and knowledge of generating qualified B2B leads to grow a pipeline
- Background or interest in tech startups, venture capital, or business financing
- A strong passion for embracing and using AI in automating marketing activities where possible
- Equally strong passion for being numbers and metric driven, and willingness to be held accountable
- Familiarity with tools like HubSpot, Reply.io, Webflow, Canva
- Degree / diploma in marketing, finance, business administration, or similar relevant experience
- Experience with Google Analytics (GA4), Google AdWords, and LinkedIn Campaign Manager
- Experience with content creation, social media, and managing paid / organic campaigns
- Excellent decision-making skills with the ability to identify and prioritize highest impact initiatives
- Ability to manage multiple projects and deadlines with minimal supervision
- Strong written and oral communication skills
- Hands-on approach
Key Responsibilities
Nice to Haves
Compensation
This is a permanent position with a competitive salary and benefits.
As part of our commitment to accessibility for all persons with disabilities, Flow Capital will, upon the request of the applicant, provide reasonable accommodation during the recruitment process to ensure equal access for all applicants. We will consult with applicants to ensure a suitable accommodation is provided.
Please note that only applicants selected for an interview will be contacted. Thank you in advance for your interest.