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Last updated: 3 days ago
Manager, Digital Marketing

Manager, Digital Marketing

Billyard Insurance GroupWelland, Ontario, Canada
Full-time
Billyard Insurance Group (BIG) is a leader in the insurance industry dedicated to building a culture that reflects our core values. Our clients are at the center of our decisions as we embrace a.We ...Show moreLast updated: 5 days ago
  • Promoted
Manager, Digital Marketing

Manager, Digital Marketing

Billyard InsuranceWelland, Niagara Region, Canada
Full-time
Billyard Insurance Group (BIG) is a leader in the insurance industry, dedicated to building a culture that reflects our core values. Our clients are at the center of our decisions as we embrace a.We...Show moreLast updated: 4 days ago
  • Promoted
Marketing Sales Specialist ($90K-$210K)

Marketing Sales Specialist ($90K-$210K)

Best Version MediaNiagara Falls, Ontario
Permanent
Quick Apply
YOUR YEAR! Make a change today that brings you better flexibility, a vibrant workplace culture, and a chance to work with purpose. We are designed, printed, written, and distributed by Canadians in ...Show moreLast updated: 28 days ago
  • Promoted
Earn Cash From Taking Surveys Online

Earn Cash From Taking Surveys Online

Earn HausPelham, ON, Canada
Full-time +1
Looking for people to participate in taking online surveys for Fortune 500 brands.All you need to do is complete online surveys by sharing your opinion. You will help influence brand decisions on se...Show moreLast updated: 3 days ago
  • Promoted
Marketing Operations Specialist

Marketing Operations Specialist

Smarter ContactNiagara Falls, Niagara Region, Canada
Full-time
We’re looking for our Marketing Operations Specialist, who has proven results, a track record of success, HubSpot expertise, and SaaS experience. Smarter Contact is a fast-growing SaaS with a text a...Show moreLast updated: 13 days ago
Online Onboarding Consultant

Online Onboarding Consultant

AutoTrader.caOntario
Full-time +1
The Onboarding Consultant will be responsible to ensure a smooth customer experience once handover from the Sales Team has occurred and will be accountable for dealers until they have reached the r...Show moreLast updated: 30+ days ago
Marketing Coordinator

Marketing Coordinator

ClubRunnerOntario, Canada
Full-time
ClubRunner is the award-winning provider of membership software for non-profit service clubs and associations.Our product encompasses a diverse range of solutions, including membership management, ...Show moreLast updated: 30+ days ago
  • Promoted
Responsable Marketing & Événements

Responsable Marketing & Événements

AirudiNiagara Falls, Niagara Region, Canada
Full-time
Chez Airudi, on réunit les esprits innovants, les âmes créatives et les passionné.Ensemble, on réinvente le monde du travail en mettant l’IA au service des organisations et de leurs gens.Concrèteme...Show moreLast updated: 13 days ago
  • Promoted
Online Survey Taker (Flexible Hours)

Online Survey Taker (Flexible Hours)

Hey Cash LLCPelham, ON, Canada
Part-time
Searching for a job or extra side income?.TV shows, sports, and more—all from the comfort of your home.PayPal or bank transfer, or pick from. Amazon, Starbucks, Airbnb, Nike & more).Make your voice ...Show moreLast updated: 30+ days ago
  • Promoted
Advertising Account Manager

Advertising Account Manager

TalentSphere Staffing SolutionsNiagara Falls, Niagara Region, Canada
Full-time
Niagara Falls, ON (Hybrid – In-Person & Remote).Are you a strategic thinker with a passion for marketing and advertising? My client, a leading beauty industry brand, is looking for an.This role is ...Show moreLast updated: 30+ days ago
marketing coordinator

marketing coordinator

Pizza FiammaNiagara Falls, ON, CA
Full-time +1
Education : Secondary (high) school graduation certificate.Experience : 7 months to less than 1 year.Evaluate communication strategies and programs. Produce educational and publicity programs and info...Show moreLast updated: 30+ days ago
Marketing Manager

Marketing Manager

NPAworldwideNiagara Falls Central, ON7, Ontario, Canada
Full-time
Leading and mentoring the marketing department.Establishing and implementing processes to algin strategies and responsibilities across e-commerce, design and brand marketing.Developing and managing...Show moreLast updated: 30+ days ago
Marketing Operations Specialist

Marketing Operations Specialist

Magnet ForensicsOntario
Full-time
Who We Are; What We Do; Where We’re Going.Magnet Forensics is a global leader in the development of digital investigative software that acquires, analyzes, and shares evidence from computers, smart...Show moreLast updated: 30+ days ago
  • Promoted
Marketing Manager

Marketing Manager

Executive Talent on DemandNiagara Falls, Niagara Region, Canada
Full-time
Marketers on Demand is currently looking for a strategic Marketing Manager to join our client’s team! In this role you will utilize your leadership skills to empower your team, foster innovation, a...Show moreLast updated: 9 days ago
HIV Director, Marketing

HIV Director, Marketing

Gilead Sciences Canada, Inc.Ontario, Canada
Full-time
The Director, Marketing (HIV / AIDS) will be responsible for leading the development and execution of the HIV / AIDS strategic business plan, support the tactical execution and overall promotion / positi...Show moreLast updated: 30+ days ago
Journalist (print & online)

Journalist (print & online)

Turtle Island NewsOntario, CA
Full-time
Proven working experience as a Reporter.Portfolio of published articles or newscasts.Ability to gather, write and edit news. Computer proficiency (MS Office, digital editing, web search, databases)....Show moreLast updated: 30+ days ago
  • Promoted
Marketing Director

Marketing Director

Reliance ImpactNiagara Falls, Niagara Region, Canada
Full-time
Our client is an established leader in the construction and development sector, delivering high-quality commercial projects across the GTA. With a strong reputation for craftsmanship and client sati...Show moreLast updated: 17 days ago
  • Promoted
Marketing Manager

Marketing Manager

RATESDOTCA Group Ltd.Golden Horseshoe, Niagara Region, Canada
Full-time
Be among the first 25 applicants.Get AI-powered advice on this job and more exclusive features.Direct message the job poster from Rates. Canadians make better insurance and money decisions.We are Ca...Show moreLast updated: 20 days ago
  • Promoted
Vice President, Digital Marketing + eCommerce

Vice President, Digital Marketing + eCommerce

Smart, Savvy + Associates (Recruitment Agency)Niagara Falls, Niagara Region, Canada
Full-time
Are you a seasoned digital marketing executive who drives successful data-driven omnichannel strategy for online retail brands? As an entrepreneurial thinker, you’re energized by a company or a pro...Show moreLast updated: 17 days ago
  • Promoted
Online Survey Participant (Remote | Flexible Hours)

Online Survey Participant (Remote | Flexible Hours)

Five SurveysPelham, ON, Canada
Remote
Part-time
Looking to earn extra money from home?.If you enjoy giving feedback on products, services, and entertainment, this is the perfect opportunity for you. TV shows, lifestyle, and more—right from the co...Show moreLast updated: 30+ days ago
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Manager, Digital Marketing

Manager, Digital Marketing

Billyard Insurance GroupWelland, Ontario, Canada
5 days ago
Job type
  • Full-time
Job description

Billyard Insurance Group (BIG) is a leader in the insurance industry dedicated to building a culture that reflects our core values. At BIG we Think BIG by exceeding expectations and creating lasting value for our clients industry and communities. We Act with Integrity by upholding honesty transparency and respect in everything we do. Our clients are at the center of our decisions as we embrace a Client First Always mindset. We believe in the power of teamwork to Achieve More Together combining strengths to deliver meaningful solutions. Finally we Innovate with Purpose by leading the digital insurance revolution consistently driving quality enhancing client service and empowering brokers.

With over 80 locations across Canada and recognition as one of Canadas Top Growing Companies BIG is shaping the future of insurance. Join us as we continue to redefine the industry with innovation collaboration and excellence.

The Manager Digital Marketing leads the planning execution and performance analysis of digital marketing campaigns that support client acquisition lead generation and cross-sell initiatives across the brokerage network. Reporting to the Director of Marketing this hybrid role collaborates closely with departments such as Business Development Distribution Life & Financial and Brokerage Operations to ensure timely and targeted campaign delivery. The position is accountable for managing customer segmentation overseeing broker lead acquisition and driving campaign effectiveness through data-driven insights and reporting. A strong understanding of marketing automation email campaigns CRM tools and campaign analytics is essential to support business growth and optimize broker engagement.

What does the Manager Digital Marketing do

  • Develop and manage lifecycle email campaigns (acquisition nurture re-engagement retention).
  • Own segmentation personalization A / B testing and deliverability best practices.
  • Collaborate with design and content teams to produce on-brand high-converting templates.
  • Maintain and optimize automation workflows (e.g. welcome cart abandonment cross-sell).
  • Analyze email performance metrics and continuously optimize based on insights.
  • Plan execute and optimize paid campaigns across Google Ads Bing Meta LinkedIn etc.
  • Manage budgets bids and ad copy to maximize ROI and drive qualified traffic / leads.
  • Monitor quality score conversion rate and audience performance.
  • Continuously test and refine keyword strategy ad formats and landing pages.
  • Conduct keyword research and competitor analysis to inform on-page and content strategy.
  • Collaborate with web and content teams to ensure SEO best practices are implemented.
  • Monitor site health crawl errors and Core Web Vitals.
  • Develop link-building strategies to improve domain authority and SERP rankings.
  • Build and maintain dashboards and reports to track performance across all channels.
  • Deliver actionable insights and recommendations to stakeholders.
  • Track campaign KPIs such as CTR CPL ROAS LTV etc.
  • Set up and maintain proper tracking (e.g. UTM parameters conversion goals event tracking).

Does this sound like you

  • Experience in Email Marketing Platforms : Klaviyo HubSpot Mailchimp Salesforce Marketing Cloud (or similar)
  • Email Marketing Skills : Automation flows dynamic content segmentation logic spam compliance (e.g. CASL CAN-SPAM)
  • Experience in Pay-Per-Click Platforms : Google Ads Meta Ads Manager LinkedIn Campaign Manager Bing Ads
  • Pay-Per-Click Skills : Bid strategy audience targeting retargeting ad extensions keyword match types
  • Experience in SEO Tools : SEMrush Ahrefs Google Search Console Screaming Frog
  • SEO Skills : Technical SEO (schema site speed redirects) content optimization backlink analysis
  • Experience in Reporting Tools : Google Analytics (GA4) Looker Studio (formerly Data Studio) Google Tag Manager
  • Reporting Skills : Funnel analysis event tracking UTM strategy custom dashboard creation
  • Designs and optimizes multi-stage campaigns tailored to specific audience segments and objectives.
  • Manages end-to-end email initiatives including segmentation scheduling A / B testing and performance alignment.
  • Applies strategic thinking to lead generation and intake workflows including tracking and broker distribution.
  • Proficient in CRM and marketing automation platforms to manage campaign components and broker engagement.
  • Analyzes campaign data to surface trends measure impact and drive continuous optimization.
  • Ensures all messaging aligns with brand compliance standards and campaign goals.
  • Coordinates multiple projects simultaneously with clear timelines deliverables and cross-functional collaboration.
  • Works effectively with diverse departments such as Business Development Distribution and Brokerage Operations to align and execute shared objectives.
  • Conveys information clearly and professionally in both written and verbal formats adapting messaging to audience and context.
  • Builds and maintains strong relationships with internal stakeholders encouraging input and buy-in throughout the campaign process.
  • Identifies challenges in campaign performance or execution and proposes practical timely solutions based on available data and insights.
  • Takes proactive steps to identify opportunities suggest improvements and advance campaign effectiveness without direct supervision.
  • Adjusts priorities timelines and deliverables in response to shifting business needs or evolving marketing conditions.
  • Reviews campaign materials and data outputs with a critical eye to ensure accuracy quality and compliance with established standards.
  • Balances multiple priorities and meets deadlines in a fast-paced hybrid work environment.
  • Supports collective goals and contributes to a positive collaborative culture within the marketing team and broader organization.
  • Welcomes constructive feedback from peers and leaders and uses it to improve personal performance and campaign quality.
  • Qualifications :

  • Completion of High School diploma or equivalent.
  • 5 years of progressive experience in marketing with a focus on digital and content marketing.
  • Strong understanding of branding campaign development and marketing analytics.
  • Proven experience with tools such as Google Analytics Google Business Profile Flodesk SEMrush Ahrefs Hootsuite and .
  • Bachelors degree in Marketing Communications Business or a related field an asset
  • Leadership or management experience an asset
  • Certifications in Google Ads SEO or social media marketing tools an asset
  • What we Offer :

  • People-focused company culture
  • Comprehensive benefits including medical vision dental and Employee Assistance Program (EAP)
  • 3 weeks of paid vacation in the first year of employment; 4 weeks in year 2
  • Birthday day off
  • Hybrid work from home / in-office environment
  • Retirement savings programs with company-matched RRSP contributions
  • Our Commitment to Diversity Inclusion and Belonging :

    Billyard Insurance Group is committed to building a transparent environment where everyone feels heard welcomed and included. We believe Diversity Inclusion and Belonging are fundamental in our vision to be the leading insurance platform in Canada. BIG is a proud equal-opportunity workplace that is committed to equal employment opportunity regardless of race colour ancestry religion sex national origin sexual orientation age citizenship marital status disability or gender identity.

    Our Commitment to Accessibility :

    Billyard Insurance Group is committed to developing an inclusive barrier-free recruitment process and work environment. Should you require any accommodation please inform us and we will work with you to meet your accessibility needs. For any accessibility-related assistance requests for information in accessible alternative formats or to report any accessibility problems please contact us at or 905.346.2190 ext. 10211.

    Required Experience :

    Manager

    Key Skills

    Civil,Anti Money Laundering,Intelligence,Hospitality,Administrative Services

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1