SPHE Sony Pictures Home EntertainmentToronto, Ontario, Canada
Full-time
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Promoted
Coordinating Producer
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SUPERVISOR SPECIAL EVENTS
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Full-time +1
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TTM Technologies TorontoToronto, Ontario, Canada
Full-time +1
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Sony Pictures Entertainment, IncToronto, ON, Canada
Full-time
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Promoted
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Promoted
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Full-time
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audiovisual (AV) assistant
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Full-time +2
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Tenure Track Position in Fiction and Documentary Directing and Editing (Toronto Metropolitan Un[...]
The Film Studies Association of Canada (FSAC)Toronto, ON, Canada
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Promoted
Facilities Coordinator
Canadian Film CentreToronto, ON, Canada
Full-time +1
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SPHE Sony Pictures Home EntertainmentToronto, Ontario, Canada
30+ days ago
Job type
Full-time
Job description
Television and Home Entertainment Distribution Marketing Strategy
Collaborate with the VP of Marketing CoCountry Manager and Director of Features Marketing to implement the Canadian marketing strategy across Sony Pictures new release feature films tv series film catalogue and thirdparty film content.
Manage media planning and optimization across digital social search and traditional channels
Work with the studios theatrical and home entertainment marketers to execute marketing strategies in English and French Canada
Communicate the future features slate to internal and external stakeholders
Maintain strong understanding of television and home entertainment distribution
Analyze and study the tv and film library; keep the theatrical slate presentation materials updated for internal and external presentations.
GTM (GotoMarket) New Release Feature Film Strategy Publicity and Consumer Media
Define title specific New Release feature film campaign strategies that best drive conversation in digital home entertainment window
Manage title level P&L
Adapt and tailor U.S. media briefs to Canada and share the media strategy with the media agencies
Review and approve media plans and communicate campaign progress across the team
Prepare publicity and digital marketing briefs for agencies; communicate press opportunities with talent and review final proposals
Analyze marketing data and provide internal and external
Identify home entertainment release opportunities across Sony sister companies : PlayStation Consumer Electronics and Music.
Account Management Digital Home Entertainment Retail accounts and Streaming clients
Work with Director Features Marketing to create titlelevel home entertainment plans focusing on franchise film and tv content
Manage B2B marketing support of the Canadian Home Entertainment digital retail accounts
Support Home Entertainment sales team by using data market research and platform understanding to guide local shopper marketing
Draft sales presentations market updates and deliver creative to help sales team promote content
Understand home entertainment retailers capabilities and define strategies on how to best merchandise film and tv content on streaming platforms
Host monthly client / account meetings
Third Party Product Support
Support brand management of 3rd party including Crunchyroll
Working directly with Crunchyroll team to understand key priority releases
Working alongside Marketing team to create of the monthly sales presentations
Vendor Management and Finance
Work alongside Dir. Features Marketing and Supervisor on quarterly / annual Digital Home Entertainment Marketing budget review
Manage invoice submissions vet incoming vendor invoices
Collaborate with the studios key vendors
Social Media
Work alongside Marketing team to set the social strategy
Collaborate with Marketing team to draft annual social content calendar and develop social content
Other / Special Projects :
Work alongside team to host client screening events
Draft Ad hoc presentations
Oversee various special marketing projects in support of the SPE and SPT (Television) content distribution business
Team Support :
Provide guidance and mentorship to marketing team fostering growth and development of more junior marketers
Monitor competitive activities in broadcast and streaming home entertainment to refine the marketing strategy
Stay updated on social media marketing standards and creative asset production
Understand and align with Sonys governance and strategies
Promote the values of Sony Pictures Entertainment
Knowledge
Must have 68 years in managing directtoconsumer marketing campaigns
Must have expertise in media including traditional and digital media programmatic social search
Must have knowledge and interest in the features and tv media distribution landscape and strong grasp for todays tv and features streaming landscape
Must have knowledge of creative asset production social media content digital and social media marketing activities
Must have expert level knowledge of social platforms such as Meta (Facebook IG) YouTube Pinterest SnapChat and X
Must be a creative thinker; able to generate ideas and have a keen eye for creative and brand marketing
Must have previous experience managing projects and small marketing teams
Skills
Must be selfmotivated and dedicated to performing above expectations
Must be a team player; must enjoy working a cross team and collaborating effectively
Must be an excellent communicator
Must have impeccable attention to detail and highly organized
Ability to communicate clearly and concisely with all levels of management
A high standard in influencing and interpersonal skills to build and develop strong internal and external relationships.
Proficient in Microsoft Office 365
Effective organizational skills with the ability to handle multiple tasks and to prioritize successfully
Abilities
Be comfortable with ambiguity in a dynamic changing commercial environment
Understands the importance of team culture & values.
Always acts collaboratively and builds successful partner relationships
Required Experience :
Senior Manager
Key Skills
EAM,Electrical Controls,Design Management,ABB,Document Control,Corporate Development