Content writing Jobs in Milton, ON

The Opportunity :

Reporting to the Vice President, Communications, as the Director, Communications, you will lead and drive -degree communications programs that bring Maple Leaf Foods’ corporate narrative to life – highlighting our Vision, Purpose and sustainability priorities, and telling the story of our journey as a leading Consumer Packaged Goods company. Leveraging your expertise in media relations, agency collaboration and reputation management, you will lead building the strategy and execution of public relations campaigns that deliver meaningful, audience-focused communications and strengthen Maple Leaf Foods’ brand with consumers, customers, Team Members and other key stakeholders. You will also manage a small team, coach junior team members, and manage their development.

You will lead the Company’s corporate storytelling across our website and social media channels, driving an engaging digital content strategy that reflects our brand and business priorities. You will bring strong expertise in digital strategy, content creation, and platform management.

You will work cross-functionally and build strong relationships across the Company with key subject matter experts to effectively implement strategic communications programs that will drive engagement across stakeholder groups.

Working with the Vice President, Communications, you will also lead the brand reputation and crisis response program.

This role demands a passion for creative storytelling, along with a combination of superior writing, strategic thinking, planning, leadership skills, budget management and a track record of flawless execution and delivery, with an exceptional understanding of public affairs, media relations and deploying communications programs with multiple stakeholder audiences in mind.

Any MLF team member interested in being considered for this role are encouraged to apply online by July 18. Applications received beyond that date are not guaranteed consideration.

Snapshot of a Day-in-the-Life :

• Manage external media and agency partners in developing campaigns for a variety of initiatives (e.g., sustainability communications, recruitment campaigns, etc.).
• Strategy and execution of communications plans for crisis and issues management situations, including development of proactive and reactive strategies that support media and consumer engagement.
• End-to-end flawless event management (including event budget management) of high-priority corporate events including hybrid (in-person and virtual) Annual General Meeting and press conferences,
• Develop and execute highly confidential change management projects within the organization with thoughtful communication plans and consultation to support cross-functional teams throughout their change needs. Experience in facility closures, acquisitions, organizational changes and program adaptations is a must.
• Partner with the Maple Leaf Centre for Food Security to develop engaging communications programs that educate and engage all stakeholder audiences.

What You’ll Bring :

What We Offer at Maple Leaf Foods :