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Construction inspector • north bay on
Marketing Coordinator
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Ontario NorthlandNorth Bay, ON, CanadaMarketing Coordinator
Jacobs & Thompson IncON, CanadaWe are seeking a highly motivated and detail-oriented Marketing Coordinator to join our marketing team in a dynamic manufacturing environment. This role will be responsible for assisting in the development and execution of marketing strategies, driving brand awareness, and supporting the marketing team with day-to-day operational activities. The ideal candidate will possess strong organizational skills, a creative mindset, and a passion for working in a fast-paced manufacturing industry.
Key Responsibilities :
- Marketing Strategy Execution :
Support the marketing team in the creation and implementation of marketing strategies tailored to the manufacturing industry.
Collaborate with product managers and engineering teams to develop product-specific marketing materials (brochures, presentations, datasheets).
Create and manage content for digital platforms, including website, social media, email newsletters, and blogs.
Coordinate the company’s presence at industry trade shows, exhibitions, and conferences.
Conduct market research to understand customer needs, competitor activities, and industry trends.
Help plan and execute lead generation campaigns across various platforms (email, social media, digital ads).
Ensure consistent messaging and branding across all marketing materials and platforms.
Collaborate with internal departments (sales, product development, operations) to gather product insights and align marketing efforts.
Qualifications :
Strong proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and marketing tools (Google Analytics, MailChimp, HubSpot).
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