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Anker Innovations LTDVancouver, Metro Vancouver Regional District, CA
5 days ago
Job type
Full-time
Job description
Join to apply for the Brand Specialist, 2026 Graduate role at Anker Innovations LTD
Develop and implement comprehensive brand strategies to drive brand awareness, loyalty, and business growth. The role involves planning and managing integrated marketing communications (IMC) campaigns to promote the company’s brands.
Oversee the creation and maintenance of brand assets, including website content and promotional materials, ensuring consistency and compliance with brand guidelines.
Conduct market research and analysis to uncover consumer insights, track market trends, and assess the competitive landscape, translating findings into actionable branding strategies.
Collaborate with marketing, sales, and go-to-market teams to ensure brand consistency across all channels and initiatives.
Monitor and evaluate brand performance metrics, adjusting marketing strategies as needed to maximize campaign effectiveness.
Develop brand guidelines for internal teams and external agencies, ensuring effective execution of brand strategies.
Provide strategic recommendations to senior management on enhancing brand image and market recognition based on research and insights.
Job Requirements
Bachelor’s degree or above in Marketing, Business, or a related field
Excellent communication and interpersonal skills, with the ability to influence and collaborate across functions and levels
Solid understanding of brand development strategies and marketing trends
Strong analytical skills with the ability to interpret data, metrics, and consumer behavior insights
Proven experience in conducting market research and turning insights into practical strategies
Demonstrated leadership and project management abilities
Proficiency in relevant software applications (e.g., MS Office, marketing analytics tools, design platforms)
Seniority level
Entry level
Employment type
Full-time
Job function
Sales, Marketing, and Business Development
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