Communications Specialist - AA2 (AESES) (12 months Project)

Job OpeningaLocation :Expected Start Date :Full Time :Permanent :Posting End Date :Job Description :Communications Specialist - Administrative Assistant 2 (AESES)Exisiting Budget-Funded Project Full-Time 35.00 hours/week Monday to Friday | 8:30 a.m. to 4:30 p.m.Salary Range: $28.33 - $39.93 per hour ($51,560.60 - $72,672.60 per annum)Proposed Start Date: June 24, 2024Proposed End Date: June 25, 2025Trial/Probation Period: 840.00 work hours For more information, please contact:Elaine Chipongian@ :- Researches and prepares content for the development of UM today stories that highlight and promote Asper School of Business success.- Manages the website content and creates unique, relevant, and ongoing written content for the redesigned website.- Supports the Manager, Marketing and Communications with the research, development and proofreading associated with the creation of speaking notes, emails, and reports for the Asper School of Business Dean.- Ensure all content is current and up to date and explores alternate ways of presenting information that highlights and reinforces the Asper School of Business brand.- Supports the Marketing Officer in the development of fresh and relevant written content for email marketing campaigns.- Collects and disseminates information on the scholarly and research and other accomplishments of the faculty, staff, and students of the Faculty.- Provides effective proofreading and oversight on all written and digital content.- Acts as liaison to other department coordinators within the Faculty responsible for website content and UM today written content.- Leads a regular website content audit to ensure written content aligns with Asper's strategic priorities.- Develops a faculty-wide social media strategy that aligns with and supports the Marketing and Communications plan as well as around the Academic and Research areas of the faculty.- Develops social media content that supports increased online community engagement.- Ensures the Asper School of Business brand is accurately represented on social media while adapting the content to reflect the platform and primary audiences.- Organizes and maintains the Asper YouTube channel.- Responds to customer queries on the social networks.- Monitors organic and paid social media campaigns.- Organizes and runs the monthly Asper social media meetings that include all Asper units, student groups and partners. - Creates successful social media campaigns that meet campaign goals and generate audience growth.- Collaborates with the Graphic Designer and Marketing Officer to create compelling social media content.- Assumes responsibilities for overseeing Asper social media channels to ensure they are relevant while following and implementing emerging trends.- Provides social media leadership and support to the Student Marketing Assistant when applicable.- Responsible for the posting and scheduling of the channels utilizing platforms such as Hootsuite and LinkTree.- Provides and formally presents social media analytics reports for larger marketing campaigns.- Follows and shares all relevant U of M and community social media content- Serves as the Faculty lead and support for the recommendations, selection, distribution, and administration Asper School of Business promotional items.- Responsible for promotional item management, auditing, and coordination, including selection of materials to suit the audience.- Works closely with the Graphic Designer to create print, digital and social media materials that reflect and elevate the Asper School of Business visual identity with a focus on research, experiential education, the James W. Burns Leadership Institute, and the Transport Institute- In collaboration with recommendations and design support from the Graphic Designer, creates visually compelling presentations.- Responsible for material management and design for all internal Asper events and initiatives.- Manages the Asper Photo Library and uploads photos on to the Flickr account.- Support virtual Zoom event logistics as required.- Provides all associated social media channel and promotional item invoices to the Manager, Marketing and Communications.- Managers library of Faculty forms to ensure proper branding and adherence to required content.- Performs other duties as assigned or :MINIMUM FORMAL EDUCATION/TRAINING:- A undergraduate degree in a related discipline required. EXPERIENCE:- Minimum of two years of directly related experience working in marketing and communications, journalism, or communications and public relations are required, including experience managing social media channels.- Minimum one-year experience developing social media plans, deploying content and scheduling of posts is required.- Experience using Mailchimp required.- Experience using Hootsuite or other social media scheduling platforms is required.- Knowledge of Google analytics and experience with digital animation is consider an asset.- Knowledge of University regulations and experience in an Academic environment preferred, or experience in a not for profit work environment is considered an asset.- Speech writing experience is considered an asset.- Public speaking experience is considered an asset.- Experience running Zoom meetings and virtual events considered an asset.- An acceptable equivalent combination of education and experience may be considered. SKILLS AND ABILITIES:- Advanced computer skills and demonstrated knowledge of personal computer, MS Office Suite (Word, Excel, Access, Power Point, Outlook) design and layout, desktop publishing, displays, reports and web pages, Google Docts/Sheets are required.- Professional communication skills, written and verbal is required.- Excellent interpersonal skills, initiative, and the ability to exercise tact, diplomacy and patience to work in harmony with all levels of faculty, staff, students and the public required.- Strong creative skills required.- Advanced knowledge of social media platforms required.- Proven and strong attention to detail in written and visual communications is essential.- An ability to understand and develop a consistent brand narrative while considering communications nuances between audiences required.- Ability to learn and retain very detailed information quickly is required.- Proven ability to independently prioritize work and meet deadlines, organizational and time management skills required.- Ability to organize and manage projects and work collaboratively with faculty, staff, students, and other communication professionals is required.- Ability to work independently with minimal supervision required.- Satisfactory work record, including satisfactory attendance and punctuality, is Information :The University of Manitoba is committed to the principles of equity, diversity & inclusion and to promoting opportunities in hiring, promotion and tenure (where applicable) for systemically marginalized groups who have been excluded from full participation at the University and the larger community including Indigenous Peoples, women, racialized persons, persons with disabilities and those who identify as 2SLGBTQIA+ (Two Spirit, lesbian, gay, bisexual, trans, questioning, intersex, asexual and other diverse sexual identities).