Social Media & Asset Coordinator

Please apply at :

https : / / isarta.com / jobs / ?utm_source=IND&job=117175

WHY WE'RE HERE :

Tourism Jasper is the Destination Marketing Organization for Jasper and Jasper National Park. We're a young, energetic, forward-thinking team, who are charged with developing and executing on creative solutions to help our Shareholders (select hotels, restaurants, and activities in Jasper) increase revenue through sustainable visitation of targeted consumers to our awesome little town.

WHY YOU'RE HERE :

Reporting to the Media Relations Manager, the Social Media & Asset Coordinator provides support to Tourism Jasper's Marketing team, specifically. The Social Media & Asset Coordinator is responsible for leading Tourism Jasper's social media presence, managing digital assets, and supporting marketing initiatives through creative content production. In this role, they will oversee daily social media planning and engagement, coordinate influencer activities, and track performance metrics. They also manage the full digital asset library, ensuring proper metadata, usage rights, and stakeholder access, and support content creation through pictures and video. Additionally, the role assists with the development, inventory, and distribution of branded merchandise and marketing collateral, helping to strengthen Tourism Jasper's overall brand and promotional efforts.

THIS IS YOUR ROLE :

As the Social Media and Asset Coordinator, you will :

Social Media (40%)

• Manage our organic social media accounts (plan, schedule, and publish daily posts across all social media platforms)
• Monitor engagement, respond to comments, and interact with followers
• Track and report social media performance, identifying areas of opportunity and further exploration
• Assist in organizing and supporting social media influencer visits

Asset Creation and Management (40%)

Merchandise and Collaterals (10%)

Admin Duties (10%)

YOU ARE ARMED WITH :

YOUR LIFE AT WORK :

Please apply on :

https : / / isarta.com / jobs / ?utm_source=IND&job=117175