Marketing Manager - Greats.com

An incredible opportunity is here! If you're looking to take your career to the next level, this could be the perfect move.

Are you a skilled marketing professional ready for a dynamic and impactful role? Join UCG HUB as a Marketing Manager and showcase your expertise with one of our premier brands under the Unified Commerce Group — Greats (). In this role, you'll lead both digital and traditional marketing efforts, enhancing brand awareness and driving engagement across diverse channels.

If you're passionate about marketing and thrive in a collaborative environment, we’d love to hear from you!

Overview of accountabilities

• In coordination with the Head of Digital and Chief Brand Officer, identifying the key marketing stories to tell our customers across channels (email, social, digital ads, web)
• Own content planning, copywriting and briefing for all channels. Provide direction and feedback on photography and graphics for all marketing assets (email, social media, ecom, product, packaging, and more)
• Oversee the daily e-commerce operations, including site content optimization, merchandising, and adding new inventory to the website via Shopify
• Responsible to concepting, creating and scheduling social media content that drives the objectives of the brand
• Briefing creative & editorial partners on holistic content plans. The resulting assets and content should be in service to the Digital teams in order to drive the business while pushing for brand consistency and elevation
• Manage budgets and resources to deliver efficient and effective marketing initiatives

Cross-functional accountabilities

Who you are

Qualifications

About us

Founded in , GREATS is the first sneaker brand born in Brooklyn. A pioneer in direct-to-consumer footwear, GREATS is well known for its timeless yet aspirational and versatile styles. A favorite of Hollywood A-listers, the brand has become synonymous with high quality footwear at an exceptional price / value proposition for today’s consumer. Our commitment to you is to create sneakers with a premium fit and feel that's built to last. We make shoes that last a lifetime and we like to make them in a responsible way.

Greats is now part of Unified Commerce Group (UCG), a platform for the next generation of retail brands, and a mission to unlock growth opportunities for high-potential retail brands through expansion into new markets and customer-centric omni-channel capabilities.