Marketing and Communications Strategist

Job Title: Marketing and Communications Strategist

Location: MRU Main Campus – Calgary, AB T3E 6K6

Job Type: Full-time (Permanent)

Union: MRSA

Position Classification: SPB07 Public Relations Assistant VII

Salary: $75,147.80 - $95,113.20 per annum

Work Mode: Hybrid – Eligible

About This Position

University Marketing integrates expertise and experience to help Mount Royal University meet its institutional goals in the areas of brand and reputation, community engagement, recruitment and enrolment, and revenue generation. The Marketing team acts as an integral resource for the campus community. This team of creative professionals focuses on partnership, mutual goals, adapting to evolving needs and bolstering Mount Royal’s brand story.

About The Role

The Marketing and Communications Strategist is an integral member of the centralized University Marketing and Communications team. As the first point of contact to a number of areas on campus, you will have the opportunity to work on a variety of interesting, challenging and rewarding projects at the department and institutional level.

The primary responsibility of the Strategist is the creation, curation and communication of the University’s brand. A strong brand supports the University’s market position and public perceptions of its value to society.

Working Collaboratively, Strategists Help Faculties And Departments Meet Their University Strategic Plan-aligned Goals, which may include but are not limited to:

• Student success and satisfaction
• Program enrolment
• Recruitment and retention
• Employee engagement
• Giving and engagement
• Revenue generation

Strategists are subject matter experts in marketing and communications – as much as our clients are in their own respective areas – and regularly work with multiple unique clients on a variety of projects.

Strategists assist clients with progress towards their goals through strategic planning, content creation, public relations, internal communications and other related tactics.

Strategists also provide technical expertise to set clients up for success with new and existing projects, and equip them to be self-sufficient by using the institutional marketing and communications tools available.

In The Role Of Strategist, You Will

• Build strong relationships and support a range of clients across campus
• Provide strategic business analysis, and marketing and communications strategy
• Support the promotion of programs, services and events to enhance the student experience and build MRU’s brand and reputation

This is a hands‑on position. From stakeholder engagement, to supporting events, to the creation of timely email campaigns, you will use your understanding of traditional and digital marketing to get results.

Responsibilities

• Advance the priorities of Mount Royal University through smart, practical and budget-sensible marketing and communications activities.
• Regularly act as project lead, which includes managing project timelines, building project teams, developing and maintaining budgets and seeing projects through to completion and final reporting.
• Play an active role in identifying and capitalizing on marketing and communications opportunities for client departments and the University.
• Create strategies to meet the goals of projects, using the most appropriate channels, in collaboration with members of the marketing and communications team.
• Write, edit and proofread content based on different styles and communications channels.

Qualifications

• Degree in Marketing, Communications, Public Relations or related field in combination with a minimum of five years of relevant experience.
• Expertise in the areas of relationship building, project management and marketing and communications strategy.
• Comfortable providing advice and services to senior members of the campus community and sharing your knowledge of the vast array of marketing and communications strategies to achieve successful outcomes.
• Experience in a business‑to‑consumer field, or communications agency setting is an asset.
• Creative, versatile and entrepreneurial individual with exceptional communication, customer service and critical thinking skills.

Other Information

Due to the nature of the position, hours are flexible and may require occasional weekend and evening work.

Salary: $75,147.80 - $95,113.20 per annum.

Closing Date: December 15, 2025

A cover letter and resume should be submitted in one PDF document. Please title your PDF as follows: [Last Name], [Requisition Number], [Document Title].pdf (ex. Smith, 999999, CV.pdf).

We encourage all qualified applicants to apply; however, Canadian citizens, permanent residents and others currently legally authorized to work in Canada will be given priority. Please note only applicants selected for an interview will be contacted. After the close date, you can check on the status of your application through your Career Centre. New career opportunities arise frequently and are posted as they become available. Please check back often to view our latest postings on our Career Opportunities page.

If you require accommodation to participate in the recruitment process, please notify erecruiter@mtroyal.ca and we will work together on your accommodation request.

About MRU

Founded in 1910 and located in Calgary, Alberta, Canada, Mount Royal University grew into a vibrant college in the 1930s and became a mid-sized university in 2009. A student-focused undergraduate university built on teaching excellence, Mount Royal University is known for our top‑calibre programs, high‑quality teaching and learning experience, robust delivery of liberal education, scholarly teaching, experiential learning and undergraduate research. MRU serves approximately 15,782 students, including 11,752 full‑time and 4,030 part‑time learners. MRU offers 13 bachelor’s degrees encompassing 37 majors across faculties such as Arts, Business, Communications, Health, Community & Education, and Science & Technology. With over 74% of its student body drawn from the local area, Mount Royal University primarily serves Calgary and its surrounding region. MRU is a diverse yet close community with over 1,800 employees. Mount Royal provides employees the support they need to lead and advance institutional goals. Learn more about MRU's Academic Plan and Strategic Plan.

What We Offer

Talented and committed employees are the driving force behind student success. We strive to be an employer of choice among Canadian post‑secondary institutions. At MRU, we recognize that people are a combination of many intersecting identities; we work to cultivate an environment that welcomes the whole person, and harnesses the strength that is available in our diversity, creating a rich and inclusive workplace.

Investing in the learning and development of our employees benefits the individual and the University. A variety of services, resources and programs encourage a healthy, productive workplace. MRU offers a competitive total compensation package including learning/training paid by employer, paid vacation, winter holiday closure, personal days and a free membership in our fully equipped recreation centre. Positions over six months may also be eligible for health and dental benefits, pension, health and personal spending accounts, and disability benefits.

Our campus offers the convenience of a full medical clinic, dentist and pharmacy, as well as a variety of wellness services such as physiotherapists and massage therapists. Campus Recreation offers many activities, including personal training, fitness classes, climbing, aquatics, sports, tournaments and certifications for students, employees and the public.