Regional Marketing Coordinator

Job Details

Description

Make an impact with our Regional Marketing team as a Coordinator. This diverse team of professionals uses creativity and innovation to deliver leading-edge marketing solutions, ensuring MNP’s unique value proposition stands out from the crowd. As a trusted advisor, you’ll execute marketing campaigns that promote MNP’s brand.

MNP is proudly Canadian. Providing business strategies and solutions, we are a leading national accounting, tax and business advisory firm in Canada. Entrepreneurial to our core, our talented team members transcend obstacles into opportunities and are successfully transforming mid-market business practices.

Responsibilities

• Responsible for the coordination, tactical execution, tracking and day-to-day administration of the regional marketing and business development strategy and initiatives
• Support the region in all areas of marketing, including events, sponsorships, advertising, direct marketing, publicity, digital marketing, website, and social media
• Develop the implementation of office, client group and service-specific marketing strategies, programs, and activities to support existing client retention, targeted pursuit plans and referral mapping
• Develop creative campaign briefs and support concept development phases
• Assist in reporting on set regional marketing budgets
• Gather and compile market research for planning purposes
• Maintain marketing materials including promotional items, brochures, and tradeshow equipment
• Perform administrative duties specific to the marketing department such as updating and maintaining databases, client lists and preparing materials for distribution to clients
• Work with leaders in the region to identify accounts where further value can be brought to the client, using account-based marketing approaches to engage with the client
• Measure, understand, and report on the impact of marketing activities
• Analyze reporting information and make recommendations to plans and programs as required
• Build profile and relationships in regional marketplace, including with local influencers, media, and community partnerships
• Conduct other projects and ad-hoc activities
• Maintain flexibility to travel, as necessary

Skills and Experience

• Post-secondary degree or diploma in in marketing, communications, project management, English, journalism or other related field
• PMP certification is considered an asset
• 2 to 4 years of marketing experience
• Professional services industry experience, including corporate writing experience is considered an asset
• Working knowledge of marketing processes, budgeting and project coordination is preferred
• Strong presentation skills