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Director, Global Events
Director, Global EventsEmburse • Toronto, Ontario, Canada
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Director, Global Events

Director, Global Events

Emburse • Toronto, Ontario, Canada
Il y a plus de 30 jours
Type de contrat
  • Temps plein
Description de poste
Who We Are:

At Emburse youll not just imagine the future youll build it. As a leader in travel and expense solutions we are creating a future where technology drives business value and inspires extraordinary results.Our AI-powered platform helps organizations modernize financial operations increase visibility and optimize spend across the enterprise.

The Director Global Events is the strategic and operational leader for Emburses global events portfolio. This role drives pipeline and revenue influence advances the Expense Intelligence brand platform and delivers a unified experience-led strategy across all regions and event tiers. The Director leads a small high-performance execution team (Senior Event Marketing Manager Events Manager) and orchestrates a broad cross-functional ecosystem spanning Field Marketing (US & International) Partner Marketing Customer/Client Events Product Marketing Brand/Creative and Sales.

While governance and creative/experience standards are centralized under this function authority is shared in partnership with global Field and Partner Marketing leaders. The Director is responsible for establishing the operating model SOPs and cross-team processes required for consistent execution KPI stewardship and quality assurance across all owned third-party partner and regional Programs.

The Director owns the global strategy budget vendor/venue governance compliance (privacy accessibility safety) and event performance lifecycle - including pre-event orchestration on-site delivery and post-event closed-loop reporting to Sales.

Global Event Strategy & Planning

    • Build and maintain the global events strategy 1218-month calendar and portfolio aligned to the Expense Intelligence brand Experience Tier system and GTM priorities.
    • Define segment and regional objectives: pipeline sourced/influenced ACV targets content priorities partner alignment and capacity models.
    • Tier events (flagship/priority/opportunistic) using ROI strategic fit and experience standards; recommend investment and resourcing mix.
    • Create the operating model and governance structureconsistent with the Global Event Marketing Playbook SOPto ensure global standards and cross-functional adoption.

Flagship / Owned Programs

    • Lead experience design agenda/content architecture (with PMM and Field) speaker strategy sponsorship packaging audience growth and on-site execution for the Emburse in Motion series and other flagship program.
    • Ensure consistent brand expression and experience quality across regions while adapting for cultural linguistic and regulatory considerations.

Third-Party / Field / Partner Events

    • Co-build third-party and regional event strategies with Field Marketing leaders including event selection sponsorships speaking opportunities and on-site playbooks.
    • Partner with Partner Marketing to operationalize co-sponsored activations shared-booth guidelines partner kits and SLAs.
    • Support Customer/Client Events with content brand logistics and governance oversight.

Measurement Insights & Optimization

    • Define operationalize and govern the global event KPI stack: registrations show rate MQIs/MQLs SQLs pipeline sourced/influenced ACV CAC efficiency demo/meeting yield content engagement and flagship NPS/CSAT.
    • Own dashboards and executive debriefs; deliver recommendations to scale optimize or sunset programs.
    • Ensure reporting accuracy consistency and on-time deliverydelegating work while owning quality and governance.

Budget Contracts & Vendor Management

    • Own the global events budget quarterly re-forecast savings tracking and financial governance.
    • Negotiate and manage venues A/V producers agencies platforms speakers/talent; oversee SOWs SLAs and change-control.
    • Ensure alignment with procurement finance and legal workflows.

Risk Compliance Accessibility & Sustainability

    • Ensure lawful data collection processing and retention aligned with GDPR CCPA and regional privacy requirements.
    • Deliver accessible experiences including language services AV accommodations navigation and inclusive physical environment design.
    • Embed sustainability principles (ISO 20121:2024) into vendor selection production and waste reduction.
    • Govern safety security emergency protocols insurance and incident escalation.

People Leadership

    • Lead coach and develop a Senior Event Marketing Manager and Events Manager; define goals provide feedback and build succession readiness.
    • Redesign team roles and operating rhythms as the portfolio scales.
    • Provide coaching and process guidance to cross-functional partners where appropriate.
    • Model calm decisive leadership during high-intensity on-site periods.

Education and Experience

    • Bachelors degree required; Masters in Marketing/Event Management preferred.710 years in event/field marketing for B2B SaaS/technology; 2 years people leadership.
    • Proven ownership of multi-region portfolios and flagship conferences with measurable pipeline and ROI impact.
    • Demonstrated experience leading governance across GTM-owned field teams and partner marketing.
    • Contract negotiation SOW/SLAs vendor management experience.

Required Skills

    • Strategic portfolio planning and data-driven decision-making (pipeline sourced/influenced velocity ACV efficiency).
    • Program/project management across multiple concurrent workstreams and time zones.
    • Cross-functional influence; executive-ready communication; crisp stakeholder updates.
    • Budget management forecasting and vendor governance (SOW/SLAs/change control).
    • Event tech (Cvent Splash) CRM/MA (Salesforce Marketo/HubSpot) analytics/BI collaboration tools.
    • Strong writing presentation and on-site leadership.
    • Excellent Communication: Strong verbal written and presentation skills to clearly communicate event strategy performance metrics and post-event analyses.
    • Travel Flexibility: Willingness to travel 40%-60% (aligned with all current safety protocols).
Why Emburse

Finance is changingand at Emburse were leading the way. Our AI-powered solutions help organizations eliminate inefficiencies gain real-time visibility and optimize spendso they can focus on whats next not whats slowing them down.
A Company with Momentum We serve 12M users across 120 countries helping businesses modernize
their finance operations.
A Team That Innovates Work alongside some of the brightest minds in finance tech and AI to solve real-
world challenges.
A Culture That Empowers Competitive pay flexible work and an inclusive collaborative environment that
supports your success.
A Career That Matters Your work here drives efficiency innovation and smarter financial decision-making
for businesses everywhere.

Shape your future & find whats next at Emburse.

Emburse provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Emburse complies with applicable state and local laws governing nondiscrimination in employment in every location where the company has facilities. This policy applies to all terms and conditions of employment.
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.

Required Experience:

Director


Key Skills
Marketing,Catering,Organizational skills,Hospitality Experience,Management Experience,HubSpot,Event Planning,Events Management,Project Management,Event Marketing,Leadership Experience,negotiation
Employment Type : Full-Time
Experience: years
Vacancy: 1
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Director, Global Events • Toronto, Ontario, Canada