marketing manager

Work setting

• Urban area
• Private company, corporation or industry

Budgetary responsibility

• 0 - $100,000

Tasks

• Develop promotional materials
• Market business services
• Plan and control budget and expenditures
• Write and edit press releases, newsletter and communications materials
• Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
• Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Initiate and maintain contact with the media
• Maintain and manage digital database
• Gather, research and prepare communications material

Computer and technology knowledge

• Adobe Photoshop
• MS Excel
• MS Outlook
• MS PowerPoint
• MS Word
• MS Windows
• MS Office

Area of specialization

• Business analysis
• Interactive / new media
• Accounting and financial services
• Market research
• Marketing
• Brand management
• Digital media
• Strategy

Transportation / travel information

• Public transportation is available

Work conditions and physical capabilities

• Attention to detail
• Fast-paced environment
• Tight deadlines
• Work under pressure

Personal suitability

• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Flexibility
• Initiative
• Judgement
• Organized
• Dependability
• Interpersonal awareness
• Reliability
• Creativity
• Quick learner
• Accountability

Green job

• Involves duties and responsibilities that lead to positive environmental outcomes