Director, Enterprise GTM and Business Systems

Director, Enterprise GTM and Business Systems

The Company

Versaterm is a global public safety solutions company helping agencies transform how they serve their communities. Since 1977, we’ve been building an ecosystem of intuitive tools designed for public safety agencies, forensic labs, court systems, schools and other institutions. Through purposeful integrations and a selective growth strategy, we focus on improving workflows to help our customers achieve more efficient operations, better service and more just outcomes.

Our teams are driven by innovation, expertise and an unwavering commitment to customer success. As we continue to grow and expand our ecosystem, you’ll have the opportunity to contribute to solutions that enhance community safety and transform the future of public safety technology. If you’re passionate about making a meaningful difference, we’d love to hear from you.

The Role

As the Director, Enterprise GTM and Business Systems, you will be the senior owner of the organization’s commercial and enterprise systems ecosystem. This role reports to the VP, Revenue Operations and partners closely with Sales, Marketing, Customer Success, Finance, Legal, IT, and Product.

Phase one of this role focuses on a Salesforce led GTM transformation. The priority is rebuilding the CRM foundation, implementing CPQ, strengthening data governance, and delivering reliable integrations across the revenue stack. Over time, the scope expands to include enterprise platforms across Finance, Legal, Service, and Marketing, with accountability for an integrated and scalable systems architecture.

This is a hands‑on leadership role. The leader sets the roadmap, designs the architecture, and leads a small team and partners to deliver systems that support how the company sells, quotes, contracts, bills, services customers, and reports performance.

Success in this role will be measured by a successful Salesforce and CPQ transformation supported by clean, governed, and trusted enterprise data; stable and reliable integrations across enterprise platforms; high adoption by Sales, Marketing, and Customer Success; reduced manual effort and system rework; and a predictable delivery cadence aligned with revenue priorities.

What You’ll Do

GTM and enterprise systems strategy

• Own the enterprise GTM and business systems strategy and roadmap
• Define the target architecture across Salesforce, CPQ, ERP, CLM, Service, marketing automation, and analytics platforms
• Align systems strategy to commercial priorities and company growth plans
• Lead platform rationalization to reduce overlap, cost, and technical debt

Salesforce and GTM platform ownership

• Serve as the senior Salesforce owner for all commercial teams
• Lead solution design for complex requirements, including automation, data model design, and advanced workflows
• Set standards for configuration, development, testing, and deployment
• Maintain a disciplined backlog, sprint plan, and release cadence aligned to revenue priorities

CPQ and commercial systems

• Lead the technical design and implementation of CPQ
• Partner with Deal Desk on pricing logic, discount structures, approval workflows, and commercial guardrails
• Ensure clean integration between CPQ, Salesforce, CLM, and financial systems
• Own CPQ performance, enhancements, and ongoing system health

Enterprise integrations and architecture

• Own integration architecture across CRM, ERP, CLM, Service, marketing automation, Gong, and other enterprise platforms
• Partner with Finance and IT to support secure, reliable data flows for orders, contracts, billing, renewals, and revenue reporting
• Define and enforce integration standards and patterns across the enterprise
• Reduce manual work through automation and well‑designed system connections

Data governance and master data management

• Own master data management for customer, revenue, product, and contract data
• Define data ownership, validation rules, lifecycle controls, and naming standards
• Build processes that ensure accurate, controlled, and auditable data across CRM and connected enterprise systems
• Partner with Marketing Ops, Finance, and CS Ops to maintain a single source of truth
• Monitor data quality through dashboards, alerts, and recurring audits
• Enforce access controls, security standards, and audit readiness

GTM tools and enablement support

• Own technical implementation and integration of Sales Tech tools
• Partner with Marketing Operations on Marketo architecture, routing, and data flows
• Evaluate new GTM and enterprise tools and guide vendor selection
• Support Enablement with system training and adoption plans

Delivery and change leadership

• Lead structured delivery for all GTM and enterprise systems initiatives
• Own documentation, testing standards, and release management
• Communicate progress, risks, and trade offs to executive stakeholders
• Drive adoption and change through clear process and system design

Team and vendor leadership

• Lead and develop a small team of admins and technical ICs
• Set priorities, expectations, and operating norms
• Manage external vendors and implementation partners
• Build internal capability while protecting system stability

Stakeholder partnership and governance

• Act as the primary systems partner for Sales, Marketing, Customer Success, Finance, Legal, and IT
• Advise executives on platform decisions and architectural trade‑offs
• Own system access models, permissions, and compliance alignment
• Proactively manage risk, uptime, and platform performance

What You’ll Bring

• 10 – 15+ years of progressive Salesforce experience in B2B or SaaS environments, with at least 5 years in a leadership or management capacity.
• Bachelor's degree in Business, Finance, Technology, or a related field required; MBA or advanced degree preferred.
• Salesforce certifications such as Administrator, Advanced Administrator, CPQ Specialist, or Architect track are strongly preferred.
• Senior level experience in Salesforce administration, solution design, and architecture.
• Direct ownership of at least one CPQ implementation in a complex selling environment.
• Experience integrating Salesforce with ERP, CLM, Service, marketing automation, and analytics platforms.
• Experience linking Salesforce to financial systems such as NetSuite or Sage Intacct.
• Strong understanding of sales, renewal, expansion, and customer lifecycle processes.
• Experience leading admins, architects, or technical ICs.
• Experience working with vendors and implementation partners.
• Background in regulated or compliance sensitive environments preferred.
• Deep Salesforce architecture and configuration expertise.
• Strong integration and data modeling skills.
• Structured problem solving and clear communication.
• Ability to translate business priorities into scalable technical designs.
• Comfort partnering with senior leaders across functions.
• Bias toward simple, maintainable solutions.
• High ownership and follow through.

Versaterm is committed to building and supporting inclusion, diversity, and equity, and sustaining a barrier‑free environment. Accommodations are available, on request, throughout all aspects of the selection process. These principles apply to the terms and conditions of employment at Versaterm. For detailed information on our accessibility policies, please contactinfo@versaterm.com.