Must Haves
Broader experience with marketing and data analyst
SQL technical - advanced, % hands on coding and then % stakeholder
Building any sorts of dashboards
Could be Tableau/PowerBI
Tracking, performance dashboards, these are the customers we acquired through Branch - look at their different KPIs and make sense of it, what sort of balances, are they growing, etc
Bringing together marketing spend for direct mail, could be spending in digital to understand the cost for the customers
Projects: would be working on creating multiple dashboards on GCP and Looker, which will be their first project. Many other dashboards in multiple lines of business in US or Canada, on PowerBI
BAU items, or people who have left the team, have passed on a few dashboards, -% of that
If they have Data Experience at BMO that is a big plus
Tap into revenue based dashboard
Interview process: First Round with Manager
Marketing Data Analyst • Toronto, ON
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