Lead global brand strategy at CCM Hockey in Montreal. This senior role focuses on consumer engagement, content strategy, and driving overall brand excellence. As Senior Brand Manager, you will integrate consumer insights into brand initiatives that resonate globally. Your responsibilities include crafting cohesive marketing programs, enhancing brand equity, and engaging with hockey communities across various platforms. You’ll lead creative content development, social media strategy, and impactful communications to elevate the CCM brand. Key Responsibilities: • Lead global content strategy and execution for brand alignment • Develop and execute social media strategies for engagement • Create seasonal marketing concepts connecting with hockey culture • Formulate integrated communication strategies for brand visibility • Champion consumer insights to inform brand and product strategies Requirements: • Bachelor's degree in Marketing or related field • 8-12 years in brand marketing and consumer engagement • Expertise in content strategy and social media • Proven ability to lead multi-channel marketing initiatives • Bilingual (English & French) preferred Drive brand strategy and connect authentically with players through innovative marketing at CCM Hockey. #J-18808-Ljbffr
Senior Brand Manager at CCM Hockey • Montreal (administrative region), QC, Canada
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