National Sales Manager - Independents

Pay or shift range: $145,600 CAD to $200,200 CAD. The estimated range is the budgeted amount for this position. Final offers are based on various factors, including skill set, experience, location, qualifications and other job‑related reasons.

Description Napoleon leads the way with innovative engineering, advanced manufacturing techniques, unsurpassed customer service and remarkable product quality. Our award‑winning products offer a best‑in‑class experience for all customers’ home comfort needs. While we are proudly Canadian, Napoleon is also fortunate to operate on a world‑wide scale.

The warmth and experience that Napoleon product brings to the homes of our customers transcends borders, language, and cultures to elevate everyday experiences, so you love being home. Throughout North America, Europe, South America and Asia, Napoleon creates memorable moments through our stunning designs and innovative technologies.

This posting is for an existing permanent vacancy and is actively being recruited for.

Title: National Sales Manager – Hearth – Independents | National Sales Manager – Grills – Independents (Remote)

Job Purpose:

Reporting to the Sr. Director of Sales, Hearth Canada, the National Sales Manager is a key member of the management team. Responsible for the development and performance of all sales activities in the Independents channel. Directs and coaches a sales team and providing leadership towards the achievement of maximum profitability and sales growth in line with the business plan. Establish, implement, and report strategies and KPI’s to strategically expand customer base and programs for Dealers, Distributors, Account Managers, and Business Development Managers. Support the development of the brand in achieving the goals of the organization.

Key Responsibilities

Manages and directs Sales Team to achieve sales and profit goals.

Build and maintain strong, long‑lasting customer relationships by partnering with customers to understand their business objectives through strategic planning and execution.

Create, communicate, and administer sales and marketing policies and programs to support trade partners. Develop and implement field marketing strategies to effectively communicate the Napoleon value proposition.

Conduct one‑on‑one reviews with all Business Development/Account Managers to build more effective communications, to understand training and development needs, and to provide insight for the improvement of the team’s sales and activity performance.

Maintain sales volume, pricing structure, product development, and selling strategies by continuously scanning the economic and competitive landscape as well as shifting retail and consumer trends. Ensure sales pipeline is tracked and supports overall revenue goals.

Provides timely feedback to senior management regarding sales and territory performance. Prepare monthly sales report detailing sales, activities, significant events, competition, etc.

Understand market and consumer demand, and translate that into managing forecasts collaboratively with supply chain and demand planning, to meet and exceed customer demand.

Internal collaboration driving the business forward, by communicating with Marketing, Operations, Production, and Dealer Services to ensure alignment in achieving our objectives.

Assist and participate in national, regional and local promotions for Napoleon including trade and consumer shows where applicable.

Extensive travel required within the territory (up to 30%) including customer visits, territory travel, attending tradeshows, participating in workshops and industry events.

Support Hearth Optimization business strategy and goals with stakeholders and Sr. Director Sales Hearth Canada.

Education & Experience

University Degree

3+ years of proven sales leadership experience in a results‑oriented environment and ability to lead a sales team. 3+ years in Hearth industry experience.

Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook, CRM program), Social Media applications (Facebook, Twitter, YouTube).

Must have proven experience growing sales in a defined Region within the specialty retail, new construction, distribution environment and the ability to coach and lead a remote sales team. Bilingual in French is preferred.

Extensive territory travel and weekend work as required. The ability to travel throughout USA and Canada. The ability to work from a home office environment.

At Napoleon, we believe in creating an environment where our Associates can thrive personally and professionally. Here’s what you can look forward to when you join our team:

Comprehensive health, dental, vision, and life insurance coverage – 100% of premiums paid by the Company!

Long Term Disability Protection

Well‑being support programs and virtual medical visits

Employee & Family Assistance Program for mental health and well‑being (EAP)

Training Allowance and continuous learning opportunities and programs

Leadership development and mentorship programs

Clear pathways for advancement

Culture & Community

Appreciation events, raffles, and team building activities

Napoleon Cares – A fund sponsored by Associates to help Associates in times of need

Competitive total compensation package, inclusive of short‑term sales incentive opportunities.

Retirement savings plan with matching Company contributions (RRSP/DPSP)

Exclusive Associate discounts on our award‑winning products

Artificial Intelligence Disclosure As part of our commitment to transparency and fairness in hiring, we disclose that automated tools, including artificial intelligence (AI), may be used to support parts of the recruitment process. This may include functions such as resume parsing, candidate ranking, or initial screening. These tools do not make final hiring decisions but may assist Talent Acquisition in evaluating applications. AI tools used may include systems based on algorithms, statistical models, or machine learning.

Equal Opportunity and Accessibility The Napoleon Group of Companies is committed to fair and accessible employment practices that attract and retain Associates with disabilities. This includes providing accessibility across all stages of the employment cycle. Accommodation is available upon request.

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