Manager, Marketing & Communications

YOU BRING strategy storytelling AND momentum TO OUR BRAND.

The Opportunity
Reporting to the Director Strategy & Innovation this role leads a high-performing Marketing & Communications team responsible for shaping and delivering integrated marketing strategies across both digital and traditional channels. Youll guide marketing efforts across the Banks product lines and distribution channels bringing clarity coordination and momentum to complex initiatives.

This is a highly visible role where youll connect strategy to executionbuilding cohesive wide-reaching marketing plans that directly support Bridgewater Banks strategic goals and continued growth.

The Team Youve Been Looking For
Bridgewater Bank is more than a financial institution; were a team of passionate people who care deeply about helping others succeed. Unlike traditional banks we have no branches. This means less time managing logistics and more time focused on providing straightforward honest service and smart financial solutions that support our clients in reaching lifes biggest milestones.

As a wholly owned subsidiary of AMA we share a proud legacy of service and a commitment to doing the right thing for our customers our communities and each other. At Bridgewater Bank youll be part of a nimble forward-thinking organization where your ideas matter your contributions are valued and your growth is encouraged. Were driven to make a positive impact and our close-knit culture values flexibility innovation and genuine connection. As part of the Bridgewater team youll enjoy:

• Competitive salary and flexible benefits
• Employer-paid retirement savings program
• Employee-exclusive discounts on travel insurance memberships and more
• Free travel medical insurance for you and your immediate family
• Ongoing professional development
• Flexible work models that make sense for your lifestyle

Who You Are

• You tackle every project with anticipation and excitement no matter how big or how small.
• You get what it means to be part of the team and enjoy working in a collaborative open-office environment.
• The words that will do arent in your vocabulary. You always strive to find the best most innovative solution.
• You dont sit around waiting to be told what to do. You know what needs to be done and you do it.
• You love rolling up your sleeves and digging into the details.
• You handle even the tightest deadlines with a cool head and clear vision.

How Youll Make an Impact

• Shape and deliver integrated marketing strategies across digital and traditional channels:
  • Oversee the planning budgeting and execution of marketing campaigns that support brand product and channel goals with an emphasis on our B2B audiences
  • Guide the development of impactful marketing initiatives that support growth of our deal funnel including lead generation engagement and conversion programs
  • Support and grow internal loyalty program
  • Manage external partners and agencies to support creative digital and campaign execution
  • Complete planning/budgeting in support of our enterprise strategic plan for all channels and product lines leveraging both traditional and digital tactics (e.g. online media SEM/SEO content marketing email marketing and social marketing)
  • Lead the development and execution of convention and physical events in support of building the banks brand promoting its products and developing key relationships.
• Lead coach and develop a high-performing Marketing & Communications team:
  • Foster a collaborative inclusive and results-driven culture by setting clear expectations providing ongoing feedback and supporting career growth through coaching recognition and development planning
• Champion best practices and continuous improvement across marketing and communications disciplines:
  • Ensure all external marketing materials align with brand visual and editorial standards
  • Define and track key performance metrics sharing insights with stakeholders to inform decision-making and optimize results
• Lead communications strategy:
  • Content across channels such as email town halls social media digital signage and our website
  • Oversee internal communications that support company initiatives milestones and valuesensuring consistency with brand standards
  • Manage press releases and media requests
  • Support business continuity communication planning

What You Bring to the Table

• Post-secondary education in Business or Marketing/Communications
• Minimum 5 years progressive experience in marketing and communications
• Minimum 5 years leadership experience
• Experience in the financial services B2B or residential mortgage industry is preferred
• Digital marketing knowledge and/or programmatic advertising experience is preferred

Belonging Matters Here
Bridgewater Bank is committed to providing an inclusive respectful and accessible environment. If you require an accommodation at any time during our recruitment process please contact . Well work with you feel supported throughout your journey with us.

WORK MODEL:

We thank all applicants for their interest; however only those selected for an interview will be contacted.