Social Media Specialist, North America (Remote)

Job Description

Job Description

Description

Reporting to : Global Head of Social & Content

Working closely with : Marketing, Customer Support

Regions : North America focused (Global perspective)

TL / DR :

Seeking a social media marketer to execute on strategies that will drive Rivalry’s presence and overall consumer engagement on multiple platforms.

You will be the brand steward of Rivalry’s voice on social, collaborating with internal and external partners to craft content that supports Marketing priorities and Social team goals.

You will be tasked with manning our brand social media profiles and generating new, innovative ideas to increase reach and drive engagement.

You should be obsessed with social media and influencer marketing, the gaming and entertainment industry, as well as fully immersed in internet culture on the daily.

We’re looking for people to join a fun team and love what they do – if that sounds like you, then we’d love to hear from you.

The nitty-gritty :

• Management of Rivalry Global Brand social channels, strategy and execution - source and publish relevant and compelling content to support the editorial and goals of Rivalry
• Create outbound content and creative assets across channels ensuring content represents Rivalry’s social brand voice and tone
• Write punchy, witty and compelling social copy, platform specific (including engagement / replies to community)
• Manage content calendar, weekly production, scheduling and publishing for all brand channels
• Social listening and reporting for channels, providing insights to optimize content
• Develop and execute engaging social campaigns that support team priorities, informed by channel best practices, and impact overarching goals
• Actively test, optimize and evolve social strategy and content across channels, surfacing key insights
• Ideate and execute new creative ways to use social platforms, on existing or opportune platforms
• Continuously brainstorm and develop new and innovative content ideas

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